Strong Local Presence The Barter Authority holds a dominant position as the largest barter exchange in Virginia with over 30 years of industry experience, indicating a well-established community of active local members that present ongoing cross-selling and partnership opportunities.

Diverse Service Access With access to thousands of goods and services including entertainment, food, fitness, and advertising through a nationwide barter network, there are numerous potential avenues to introduce complementary products and services to existing members.

Digital Engagement Utilizing a modern tech stack with platforms like Shopify, Google Analytics, and YouTube, the company shows a strong online presence and digital engagement, offering channels for targeted marketing campaigns and promotional collaborations.

Community-Oriented The company's commitment to giving back through barter dollar donations highlights its community focus, making it a good partner for social responsibility initiatives and cause-based marketing efforts.

Growth Potential With a revenue range of $1M to $10M and an active network of hundreds of local members, there are opportunities to expand B2B collaborations, service offerings, and technological integrations to boost revenue streams further.