The Bluebird Group Email Format

RetailMinnesota, United States201-500 Employees

The Bluebird Group is an omnichannel retail service agency based in Minneapolis, Minnesota. It helps brands grow across major retailers and online marketplaces by coordinating strategy, retail media, creative services, insights, and technology. The company serves a diverse set of consumer brands and operates as a mid-sized firm capable of managing complex retail programs across both physical stores and digital channels.

In September 2025, The Bluebird Group expanded its capabilities by acquiring Nibble, a TikTok-focused social commerce agency. This acquisition broadens its omnichannel service offerings to include social commerce alongside its existing strategy, media, creative, and insights capabilities. The move illustrates the company's ongoing effort to extend its reach within the connected retail ecosystem.

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