What is The Book Exchange, Inc.'s NAICS code?

The Book Exchange, Inc.'s NAICS code is 44-45 (Retail Trade).

Insights

Local WVU Focus Longstanding WVU-focused retailer with deep ties to the Morgantown campus and surrounding community, creating opportunities for campus-driven promotions, student discounts, and university merchandise collaborations.

Diverse Inventory Stocking over 1,100 WVU items alongside books and supplies presents cross-sell potential for alumni, faculty, and students to purchase event or gift merchandise in tandem with core book sales.

Ecommerce Tech Active tech stack including Magento, NetSuite, and Stripe enables scalable online selling, integrated inventory, and streamlined checkout, allowing targeted digital campaigns and bundled product offers.

Revenue Scale Estimated annual revenue in the mid tens of millions with a lean staff, indicating room for scalable sales strategies, partnerships, and value-add services without significant overhead.

Engagement Signals Use of analytics and customer engagement tools (Amplitude, Hotjar, Klaviyo, Mautic) suggests readiness for personalized marketing, retargeting, and lifecycle campaigns to drive repeat purchases and higher AOV.

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The Book Exchange, Inc. Tech Stack

The Book Exchange, Inc. uses 8 technology products and services including Amplitude, Hotjar, Magento, and more. Explore The Book Exchange, Inc.'s tech stack below.

Amplitude
Analytics
Hotjar
Analytics
Magento
E-commerce
NetSuite
E-commerce
Google Cloud
Infrastructure As A Service
Klaviyo
Marketing Automation
Mautic
Marketing Automation
Stripe
Payment Processing

The Book Exchange, Inc.'s Email Address Formats

The Book Exchange, Inc. uses at least 4 email formats:

The Book Exchange, Inc. Email Formats	Example	Percentage
FLast@bookexchangewv.com	JDoe@bookexchangewv.com	75%
First@bookexchangewv.com	John@bookexchangewv.com	13%
FirLast@bookexchangewv.com	JohDoe@bookexchangewv.com	6%
FirstLast@bookexchangewv.com	JohnDoe@bookexchangewv.com	6%

Frequently Asked Questions

What is The Book Exchange, Inc.'s phone number?

You can contact The Book Exchange, Inc.'s main corporate office by phone at

+1-304-292-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Book Exchange, Inc.'s official website and social media links?

The Book Exchange, Inc.'s official website is bookexchangewv.com and has social profiles on LinkedIn.

How much revenue does The Book Exchange, Inc. generate?

As of August 2026, The Book Exchange, Inc.'s annual revenue is estimated to be $10M - $25M.

What is The Book Exchange, Inc.'s SIC code and NAICS code?

The Book Exchange, Inc.'s SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 44-45 - Retail Trade.

How many employees does The Book Exchange, Inc. have currently?

As of August 2026, The Book Exchange, Inc. has approximately 30 employees across 2 continents, including North America and Europe. Key team members include Owner And Operator: R. J., Vice President: N. F. and General Store Manager: J. N. Explore The Book Exchange, Inc.'s employee directory with LeadIQ.

What industry does The Book Exchange, Inc. belong to?

The Book Exchange, Inc. operates in the Retail industry.

What technology does The Book Exchange, Inc. use?

The Book Exchange, Inc.'s tech stack includes Amplitude, Hotjar, Magento, NetSuite, Google Cloud, Klaviyo, Mautic and Stripe.

What is The Book Exchange, Inc.'s email format?

The Book Exchange, Inc.'s email format typically follows the pattern of FLast@bookexchangewv.com. Find more The Book Exchange, Inc. email formats with LeadIQ.

When was The Book Exchange, Inc. founded?

The Book Exchange, Inc. was founded in 1934.

The Book Exchange, Inc.

Q: How many employees does The Book Exchange, Inc. have currently?

The Book Exchange, Inc. has approximately 30 employees.

Q: What technology does The Book Exchange, Inc. use?

The Book Exchange, Inc.'s tech stack includes JSS, NetSuite, React, Facebook Pixel, Klaviyo.

RetailWest Virginia, United States11-50 Employees

The Book Exchange, Inc. is a Morgantown-based retail business founded in 1934 that serves West Virginia University and the surrounding area. It aims to provide goods and services at low prices in a manner consistent with sound business practice, reflecting a focus on affordability within the campus community. The shop maintains a catalog of WVU-related items—more than 1,100 in total—including apparel, accessories, and diploma frames. Its primary customers are members of the WVU community and local Morgantown residents, including students, faculty, and staff. The inventory emphasizes books and supplies aligned with campus life and diverse interests, and the business operates as a local retail provider with a small-to-mid-sized staff.