Expansion through acquisitions Deltic Group has been involved in acquisition activities, such as the recent partnership with Corethree and the acquisition by Revolution Bars Group. This history of acquisitions showcases a potential opportunity for sales reps to target technology or service providers that can enhance Deltic's operations post-acquisition.

Apprenticeship program partnerships The Deltic Group's focus on launching a comprehensive apprenticeship program in partnership with HIT Training Ltd. presents a sales opportunity for educational institutions or training providers looking to collaborate on workforce development initiatives within the hospitality industry.

Financial support for charity Deltic Group's commitment to raising funds for charity, such as the Echo Trust, indicates a company invested in social responsibility. This presents a potential sales angle for companies offering products or services aligned with corporate social responsibility or charitable initiatives.

Entry of new brand in the UK The recent launch of Heidi's Bier Bar brand by Deltic Group in the UK through its parent company, Rekom UK, highlights a sales opportunity for vendors aiming to partner with or provide services to this new brand's establishments.

Technology stack diversity Deltic Group's utilization of a diverse tech stack including Adobe Photoshop, WordPress, and Yoast SEO among others, indicates a reliance on digital tools. This opens up potential sales avenues for technology providers offering solutions that complement or enhance Deltic's existing tech infrastructure.