Expansion Strategies The company is actively expanding its physical footprint with new locations in New York City, including Williamsburg and Staten Island, indicating growth into key urban markets and increasing brand presence within the competitive New York cannabis scene.
Market Diversification With the opening of adult-use dispensaries alongside existing medical cannabis outlets, The Flowery is diversifying its product offerings and customer base, creating additional sales opportunities across different consumer segments.
Strong Revenue Base Generating between 250 to 500 million dollars in revenue, The Flowery demonstrates substantial market traction, presenting a stable foundation for upselling premium products, technology solutions, and ancillary services.
Technology Usage The company's tech stack, including tools like Google Tag Manager and Cloudflare CDN, suggests a focus on digital marketing and online customer engagement, which can be leveraged to upsell digital solutions or enhance marketing efforts.
Growth Potential With a sizable workforce of 201-500 employees and recent geographical expansion, The Flowery offers opportunities for customized sales approaches in supply chain management, retail automation, and customer engagement platforms to support their growth initiatives.