Nationwide Recruitment The Focus Room delivers nationwide online and in-person qualitative recruiting with a bilingual recruiting team and senior project managers, enabling scalable multi-market studies and multicultural panels across the US.

In-Person Studio Edge The Orange County boutique studio features three modern suites with flexible layouts and social distancing options, supporting hybrid or fully in-person studies for clients needing controlled environments and face-to-face insights.

Premium PM Capability Experienced senior project managers and a dedicated internal recruitment team ensure reliable study execution, fast turnarounds, and high-quality respondent screening, presenting an opportunity to upsell premium project management services.

Bilingual Advantage Bilingual staffing enables participation from language-diverse groups, with potential to offer translation and moderation services to clients seeking multilingual qualitative research and broader market reach.

Growth & Expansion With decades of US market research experience at boutique scale, Focus Room is well positioned to win larger enterprise engagements and expand its in-person footprint beyond Orange County while maintaining strong online recruitment capabilities.