Insights

Brand Architect Advantage The Foundation positions itself as a full service agency and brand architect with deep experience in sales, distribution, licensing, development and design, offering a compelling one-stop solution for brands looking to accelerate market entry and growth.

Diverse Brand Focus Operating across fashion, tech, home and lifestyle, they can cross-sell and package services to brands with multi-category potential, presenting upsell opportunities for clients seeking broader lifestyle-market reach.

Strong Retail Network With decades of relationships with retail partners and a revenue profile in the mid-market range, there are ample opportunities to introduce The Foundation’s distribution and logistics capabilities to new and expanding brands seeking channel growth.

Integrated Operations In-house capabilities spanning imports, logistics, warehousing, marketing and finance enable value-based proposals to clients by reducing lead times and aligning go-to-market plans, which can be leveraged in sales pitches to win larger, multi-faceted projects.

Growth Ready Scale Reported revenue of 25–50 million and a scalable tech stack (Shopify, SAP, QuickBooks, marketing tools) indicate readiness for enterprise-level collaborations and potential partnerships for systems integration, licensing, or distribution expansions.

Similar companies to The Foundation

The Foundation Tech Stack

The Foundation uses 8 technology products and services including QuickBooks, Facebook Ads, Squarespace, and more. Explore The Foundation's tech stack below.

The Foundation's Email Address Formats

The Foundation uses at least 4 email formats:
The Foundation Email FormatsExamplePercentage
First.Last@thefndtn.comJohn.Doe@thefndtn.com
60%
First@thefndtn.comJohn@thefndtn.com
36%
Last@thefndtn.comDoe@thefndtn.com
3%
F.Last@thefndtn.comJ.Doe@thefndtn.com
1%

Frequently Asked Questions

What is The Foundation's phone number?

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You can contact The Foundation's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Foundation's official website and social media links?

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The Foundation's official website is thefndtn.com and has social profiles on LinkedIn.

How much revenue does The Foundation generate?

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As of August 2026, The Foundation's annual revenue is estimated to be $25M - $50M.

What is The Foundation's NAICS code?

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The Foundation's NAICS code is 42 - Wholesale Trade.

How many employees does The Foundation have currently?

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As of August 2026, The Foundation has approximately 23 employees across 4 continents, including North America, Africa and Asia. Key team members include Founder: N. C., Marketing Manager: D. T. and Data Management Assistant: D. T. Explore The Foundation's employee directory with LeadIQ.

What industry does The Foundation belong to?

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The Foundation operates in the Wholesale industry.

What technology does The Foundation use?

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The Foundation's tech stack includes QuickBooks, Facebook Ads, Squarespace, WordPress, SAP, Shopify, Google Workspace and Adobe Creative Suite.

What is The Foundation's email format?

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The Foundation's email format typically follows the pattern of First.Last@thefndtn.com. Find more The Foundation email formats with LeadIQ.

When was The Foundation founded?

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The Foundation was founded in 2007.
The Foundation logo

The Foundation

WholesaleNew York, United States11-50 Employees

The Foundation is a wholesale organization based in New York City that positions itself as a full-service agency supporting fashion, tech, home, and lifestyle brands. Its primary focus is sales, working with clients to build monetary strength while enhancing brand visibility, and it describes its approach as assembling brands with consideration for both business performance and image. The company identifies itself as a team of experienced founders and staff who leverage long-standing relationships with retail partners to help brands succeed in the market.

Since expanding in 2017, The Foundation offers a broad suite of services including distribution, licensing, development and design, along with operations such as imports, logistics, warehousing, and marketing. The organization emphasizes its role as a partner to its clients, aiming to integrate strategy with execution across multiple facets of brand development. The Foundation operates within the wholesale industry and maintains its base in New York, serving a diverse set of brands through a collaborative, relationship-driven model.

Section iconCompany Overview

Phone number
NAICS Code
42 - Wholesale Trade
Founded
2007
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    The Foundation's revenue is estimated to be in the range of $25M - $50M

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