Heritage Experience Leverage The Franklin Fountain's authentic 1915 ice cream parlor theme and historic building to upsell premium experiences, themed events, or private parties, appealing to tourism, local history enthusiasts, and family celebrations.

Local Sourcing Highlight their on-premises production and use of fresh, local ingredients as a selling point for partnerships with artisanal food suppliers, local farms, or co-branded limited-edition flavors to drive cross-promotions.

New Partnerships Capitalize on existing collaboration with New Liberty Distillery by proposing cross-promotional bundles, whiskey or spirits flights, and extended beverage menus that blend soda fountain classics with craft distillery offerings.

Digital Presence Optimize e-commerce channels (Shopify/WooCommerce) and email marketing (Mailchimp) to drive online sales of merchandise, seasonal flavors, and gift cards, plus targeted campaigns to local tourists and event planners.

Growth Potential With revenue in the lower to mid single digits of a multi-employee operation, pursue expansion through franchise-style partnerships, pop-up concepts, or scaled catering for events and festivals to increase footprint and recurring revenue.