Funding momentum Recent high-profile $5M gift to launch the Mathison Energy Research Initiatives signals growing donor interest in energy research and policy impact. Sales teams can explore partnerships or sponsorships with energy-focused initiatives, research funding programs, or philanthropic collaborations.

Policy influence Independent, non-partisan policy research with broad media and public engagement suggests opportunities for executive briefings, custom research projects, and policy analysis services tailored to think tanks, government agencies, and industry associations seeking think-tank collaborations.

Regional presence Offices across major Canadian cities and a global network in 87 countries indicate reach and credibility. Potential upsell opportunities include cross-Canada dissemination services, regional events, or international partnerships to expand research impact and audience engagement.

Publications cadence Regular reports on economic freedom, taxation, and mining industry surveys show appetite for data-driven publications. Consider offering enhanced data dashboards, custom research editions, or sponsored research series aligned with their established study topics.

Digital engagement Technology stack includes Google Ads, Adobe Experience Cloud, and social management tools, suggesting readiness for marketing automation, digital content services, and analytics-driven outreach to attract donors, partners, and policymakers.