Insights

Strong Community Engagement Grommet has built a loyal customer base of over 4 million, providing a stable foundation for introducing new innovative products and expanding sales channels to existing customers who value unique and emerging brands.

Experience with Small Businesses With a proven track record of curating over 3,000 products from small businesses and entrepreneurs, Grommet offers opportunities to partner with emerging brands seeking visibility, making it ideal for sales collaborations and new product placements.

Recent Platform Innovations The launch of the Grommet Discovery Platform and a new Grommet in 2023 demonstrates a focus on improving customer engagement and product discovery, opening avenues for sales teams to showcase innovative products directly to a targeted online audience.

Retail Expansion Strategy Grommet's partnership with Ace Hardware to supply their 10,000 stores indicates a strong retail distribution channel, suggesting additional opportunities to secure shelf space or online partnerships within a large retail network.

Recognition and Awards Receiving industry awards such as the Design Influencer of the Year underscores Grommet’s innovative positioning, which can be leveraged to pitch new and trending products that align with their reputation for cutting-edge design and quality.

The Grommet Tech Stack

The Grommet uses 8 technology products and services including Atlassian, TIBCO Spotfire, Figma, and more. Explore The Grommet's tech stack below.

  • Atlassian
    Application Development & Management
  • TIBCO Spotfire
    Business Intelligence
  • Figma
    Design
  • Webpack
    Development
  • React
    Javascript Frameworks
  • PayPal
    Payment Processing
  • Stripe
    Payment Processing
  • reCAPTCHA
    Security

Media & News

The Grommet's Email Address Formats

The Grommet uses at least 1 format(s):
The Grommet Email FormatsExamplePercentage
First.Last@thegrommet.comJohn.Doe@thegrommet.com
70%
First@thegrommet.comJohn@thegrommet.com
24%
Last@thegrommet.comDoe@thegrommet.com
4%
FirstL@thegrommet.comJohnD@thegrommet.com
2%

Frequently Asked Questions

Where is The Grommet's headquarters located?

Minus sign iconPlus sign icon
The Grommet's main headquarters is located at 87 Elmwood Street Somerville, Massachusetts 02144 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is The Grommet's phone number?

Minus sign iconPlus sign icon
You can contact The Grommet's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Grommet's official website and social media links?

Minus sign iconPlus sign icon
The Grommet's official website is thegrommet.com and has social profiles on LinkedInCrunchbase.

What is The Grommet's NAICS code?

Minus sign iconPlus sign icon
The Grommet's NAICS code is 44-45 - Retail Trade.

How many employees does The Grommet have currently?

Minus sign iconPlus sign icon
As of June 2026, The Grommet has approximately 43 employees across 3 continents, including North AmericaAsiaEurope. Key team members include President: E. S.Head Of Brand Growth: G. R.Director Of Account Management: A. B.. Explore The Grommet's employee directory with LeadIQ.

What industry does The Grommet belong to?

Minus sign iconPlus sign icon
The Grommet operates in the Retail industry.

What technology does The Grommet use?

Minus sign iconPlus sign icon
The Grommet's tech stack includes AtlassianTIBCO SpotfireFigmaWebpackReactPayPalStripereCAPTCHA.

What is The Grommet's email format?

Minus sign iconPlus sign icon
The Grommet's email format typically follows the pattern of First.Last@thegrommet.com. Find more The Grommet email formats with LeadIQ.

When was The Grommet founded?

Minus sign iconPlus sign icon
The Grommet was founded in 2008.

The Grommet

RetailMassachusetts, United States11-50 Employees

Grommet, a US-owned online consumer retailer, through its innovative online platform and comprehensive process for curating new-to-market industry-leading consumer products, is changing how consumers find and buy products online from small businesses and emerging entrepreneurs. Since 2008, Grommet has launched over 3,000 products from small businesses and emerging entrepreneurs, building a community of over 4 million loyal customers. Among these products, are now household names like Alex + Ani, Bananagrams, Bombas Socks, Crazy Aaron, Duke Cannon, FitBit, Food Should Taste Good, GoldieBlox, IdeaPaint, Lovepop, Mrs. Meyer’s Clean Day, OtterBox, PopSockets, Quell, SimpliSafe, SodaStream, Squatty Potty, S’well, Withings, Yogibo, and others. Grommet’s success is driven by a commitment to curating high-quality and innovative products, and enabling it through a frictionless online retail experience that makes product discovery and product purchase easy. Grommet was acquired by Ace Hardware corporation in 2017 and maintains their startup culture and mission of finding innovative products, while helping to deliver qualified products to many of Ace Hardware’s 10,000 stores.

Section iconCompany Overview

Headquarters
87 Elmwood Street Somerville, Massachusetts 02144 United States
Phone number
NAICS Code
44-45 - Retail Trade
Founded
2008
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    The Grommet's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Grommet's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.