Insights

Growing Market Reach The Grommet has built a community of over 4 million loyal customers and successfully launched over 3,000 innovative products from small businesses and entrepreneurs, indicating strong market engagement and a broad customer base ripe for upselling and new product introductions.

Strategic Retail Expansion Having partnered with Ace Hardware to distribute products across 10,000 stores, The Grommet demonstrates a significant opportunity to expand sales channels and leverage brick-and-mortar presence for increased product exposure.

Innovation and Product Curating The company’s focus on high-quality, innovative consumer products and recent platform launches, such as the Grommet Discovery Platform, creates opportunities to promote emerging products and capitalize on consumer interest in unique and curated merchandise.

Digital Engagement Grommet’s use of advanced technology stacks like PWA, JSON-LD, and Adobe suggests a commitment to a frictionless online shopping experience, making it easier to target digital marketing efforts and enhance online sales conversions.

Revenue Potential With annual revenues estimated between 1 million to 10 million dollars, there is significant room for growth through targeted sales initiatives, expanded product offerings, and leveraging their strong community to increase market penetration.

The Grommet Tech Stack

The Grommet uses 8 technology products and services including Adobe, RackCache, Webpack, and more. Explore The Grommet's tech stack below.

  • Adobe
    Audio, Video, Graphics
  • RackCache
    Caching
  • Webpack
    Development
  • Zendesk
    Documentation Tools
  • Element UI
    Javascript Frameworks
  • JSON-LD
    Javascript Frameworks
  • PWA
    Miscellaneous
  • Google
    Search Engines

Media & News

The Grommet's Email Address Formats

The Grommet uses at least 1 format(s):
The Grommet Email FormatsExamplePercentage
First.Last@thegrommet.comJohn.Doe@thegrommet.com
71%
First@thegrommet.comJohn@thegrommet.com
23%
Last@thegrommet.comDoe@thegrommet.com
3%
FirstL@thegrommet.comJohnD@thegrommet.com
3%

Frequently Asked Questions

Where is The Grommet's headquarters located?

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The Grommet's main headquarters is located at 87 Elmwood Street, Somerville, MA 02144, US. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is The Grommet's phone number?

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You can contact The Grommet's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Grommet's official website and social media links?

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The Grommet's official website is thegrommet.com and has social profiles on LinkedInCrunchbase.

How much revenue does The Grommet generate?

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As of October 2025, The Grommet's annual revenue is estimated to be $10M.

What is The Grommet's SIC code NAICS code?

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The Grommet's SIC code is 5085 - Industrial Supplies NAICS code is 44-45 - Retail Trade.

How many employees does The Grommet have currently?

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As of October 2025, The Grommet has approximately 51 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Head Of Brand Growth: G. R.Director Of Account Management: A. B.Director, Digital Marketing: A. M.. Explore The Grommet's employee directory with LeadIQ.

What industry does The Grommet belong to?

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The Grommet operates in the Retail industry.

What technology does The Grommet use?

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The Grommet's tech stack includes AdobeRackCacheWebpackZendeskElement UIJSON-LDPWAGoogle.

What is The Grommet's email format?

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The Grommet's email format typically follows the pattern of First.Last@thegrommet.com. Find more The Grommet email formats with LeadIQ.

When was The Grommet founded?

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The Grommet was founded in 2008.
The Grommet

The Grommet

RetailUnited States51-200 Employees

Grommet, a US-owned online consumer retailer, through its innovative online platform and comprehensive process for curating new-to-market industry-leading consumer products, is changing how consumers find and buy products online from small businesses and emerging entrepreneurs. Since 2008, Grommet has launched over 3,000 products from small businesses and emerging entrepreneurs, building a community of over 4 million loyal customers. Among these products, are now household names like Alex + Ani, Bananagrams, Bombas Socks, Crazy Aaron, Duke Cannon, FitBit, Food Should Taste Good, GoldieBlox, IdeaPaint, Lovepop, Mrs. Meyer’s Clean Day, OtterBox, PopSockets, Quell, SimpliSafe, SodaStream, Squatty Potty, S’well, Withings, Yogibo, and others. Grommet’s success is driven by a commitment to curating high-quality and innovative products, and enabling it through a frictionless online retail experience that makes product discovery and product purchase easy. Grommet was acquired by Ace Hardware corporation in 2017 and maintains their startup culture and mission of finding innovative products, while helping to deliver qualified products to many of Ace Hardware’s 10,000 stores.

Section iconCompany Overview

Headquarters
87 Elmwood Street, Somerville, MA 02144, US
Phone number
SIC Code
5085 - Industrial Supplies
NAICS Code
44-45 - Retail Trade
Founded
2008
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    The Grommet's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    The Grommet's revenue is estimated to be in the range of $1M$10M

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