The Ground
HospitalityOregon, United States11-50 Employees
The Ground is a hospitality-focused organization rooted in the Willamette Valley, based in the McMinnville area of Oregon. It operates across five interconnected areas—Agroecology, Food & Beverage, Accommodations, Wellness, and Programs & Events—forming an integrated approach to hospitality that aims to support human potential in harmony with the planet. Its offerings are designed for a diverse set of customers seeking regenerative agriculture experiences, lodging, dining, wellness, and programmed events, addressing broader goals of belonging and sustainable practice within hospitality. The company positions itself within the hospitality industry as a multi-dimensional operator that combines dining concepts, an event venue, and wellness initiatives to create a cohesive visitor experience. The Ground is located at 15990 Northwest Red Shot Lane in Carlton, Oregon, and operates with a regional focus in Yamhill County, supported by a team that spans a range of roles across its core activities. A notable recent development is the launch of a new culinary concept, The Pub, announced in April 2025, reflecting ongoing expansion of its dining offerings while maintaining the organization’s integrated hospitality model.