Local Market Leadership The Guide | Sussex Printing Corp. holds a dominant position in the local advertising market across the Delmarva Peninsula and parts of Maryland and Virginia, serving over 1,500 distribution points. This extensive regional reach offers opportunities for targeted advertising partnerships and sponsorships with local businesses looking to strengthen community engagement.

Multi-Channel Advertising With a strong presence in both print publications like The Guide and The Maryland Guide, as well as a digital presence on theweb, the company is well-positioned to offer integrated advertising solutions. Sales efforts can focus on providing comprehensive marketing packages that combine print and online channels to maximize client visibility.

Technology Adoption Utilizing tools such as Google Ads, Cloudflare Bot Management, and Matomo for analytics, the company demonstrates modern digital marketing capabilities. This creates opportunities to upsell advanced online advertising services, targeted digital campaigns, and data-driven marketing strategies to current and prospective clients.

Regional Growth Potential Serving multiple counties and key coastal resort areas, the company taps into vibrant tourism and local business markets, especially in beach communities and holiday destinations. This opens avenues for seasonal advertising campaigns, event sponsorships, and tourism-related promotions that can boost revenue during peak seasons.

Financial Stability With annual revenues ranging between 25 to 50 million dollars, the company exhibits strong financial health and market stability. This provides a solid foundation for proposing larger, multi-year advertising contracts or technology upgrade packages to existing clients, with less risk of financial downturns.