Strong Local Presence Located centrally across from the University of Maryland, the hotel attracts a steady flow of both academic and visiting professionals, offering opportunities to cross-sell event spaces, catering services, and extended hospitality packages tailored to campus visitors.
Digital Engagement Their partnership with ReaLync to enable virtual tours indicates openness to innovative marketing strategies, creating opportunities to offer advanced virtual showcasing, online booking enhancements, and digital marketing solutions to boost occupancy.
Mid-Sized Revenue With annual revenues between 25 million to 50 million dollars, the hotel presents a sizable market for hospitality technology upgrades, management solutions, and guest experience enhancements aimed at increasing revenue streams and operational efficiency.
Tech Stack Utilization Utilizing multiple web technologies including MySQL, jQuery, and SEO tools suggests reliance on digital platforms, opening avenues for sales of web development, data management solutions, and digital marketing services to enhance online visibility.
Potential for Expansion Given their proximity to Washington DC and their recent move towards virtual engagement, there is potential to provide scalable solutions like virtual event facilitation, remote management tools, and targeted outreach programs to expand their market reach and boost bookings.