Growth driven The Integer Group positions itself as a growth-focused commerce agency within Omnicom, offering data-driven intelligence across retail experience design, ecommerce, social commerce, and activation. Opportunity: pitch integrated growth programs combining analytics, creative commerce strategies, and real-time optimization for CPG and large retailers.
Enterprise client base With a client roster including AT&T, FedEx, Frito-Lay, Michelin, Nestlé, P&G, PepsiCo, and Starbucks, there is a proven track record with large, diversified brands. Opportunity: present enterprise-grade solutions, offer scaleable media and activation programs, and cross-sell adjacent services like technology and innovation or connected commerce media.
Omnicom ecosystem As part of Omnicom Group and the TBWA Worldwide commerce arm, The Integer Group enjoys a broad partner network and cross-agency collaboration. Opportunity: leverage ecosystem synergies to offer joint pitches, access broader marketing operations capabilities, and expand creative and media procurement advantages for clients.
Digital tooling Current tech stack includes Amazon Advertising, Hotjar, InVision, WordPress, MongoDB, Hootsuite, Constant Contact, and Microsoft Teams. Opportunity: upsell data capabilities, analytics dashboards, programmatic advertising enhancements, and better retail/or social commerce tech integrations for clients seeking measurable growth.
Growth awards and DEI Historical recognition in entertainment marketing and a commitment to diversity, equality, and inclusion through leadership roles indicate a progressive, agency-ready culture. Opportunity: position as a partner with strong transformation and inclusive marketing capabilities, offering DEI-forward campaigns and diverse creator programs for client brands.