Luxury Meetups Target corporate groups and high-end event planners in Charlotte for executive retreats, meetings, and VIP experiences at The Ivey’s, leveraging the hotel’s refurbished historic charm and proximity to major venues.

Strategic Location Capitalize on the hotel’s central Uptown Charlotte position across from Blumenthal Performing Arts Belk Theater and near the convention center, sports venues, and fine dining to upsell meetings, banquets, and attraction packages.

Experiential Offerings Promote curated experiences such as concierge services, airport transfers, sporting and event tickets, and restaurant reservations to corporate clients seeking turnkey, high-touch travel solutions.

Tech Enabled Utilize the tech stack (Microsoft Advertising, Sentry, Simpli.fi, AWS, Osano) to run targeted campaigns for luxury travelers and corporate buyers, and to deliver personalized guest experiences and data-driven upsell opportunities.

Growth Signals With a revenue range of 25–50 million and a multi-million renovation backing, position The Ivey’s as a scalable hospitality partner for sponsorships, branded events, and exclusive affiliation programs with nearby venues and businesses.