Integrated Design The Lionesque Group has merged into MG2 and operates under the MG2 brand, offering a holistic, end-to-end suite of strategy, design, architecture, and construction management for retail and experiential environments. This positions MG2 to provide comprehensive turnkey solutions to fast-growing brands expanding from digital to physical spaces.
Expanding Footprint Recent expansion includes a new Seattle location and notable project openings like State of Play Hospitality's Flight Club in Seattle, signaling capacity and geographic reach to support clients seeking national or regional retail deployments.
Industry Recognition MG2 has earned recognition as a large architecture firm in the Twin Cities and as an Emerging Professional Friendly Firm, which can bolster credibility with prospective clients and top talent, aiding competitive positioning in bids.
Partnership Network Strategic partnerships with notable clients and collaborators (e.g., Westbank, Build Group, Agrosistema) illustrate MG2’s collaborative capabilities on complex mixed-use and hospitality projects, offering sales opportunities through joint ventures and referral networks.
Tech-Driven Delivery A tech stack including Hotjar, Power BI, Sentry, Azure, Smartsheet and collaboration tools like Miro positions MG2 to deliver data-informed, efficient design and project management, appealing to brands prioritizing speed, transparency, and measurable ROI in retail rollouts.