Local Digital Engagement The Modesto Bee produces high-quality local digital and print products year-round, presenting opportunities to offer targeted advertising solutions to local businesses seeking direct community engagement.
Community Partnerships Recent collaborations with organizations like RH Community Builders and RecordNet highlight the company's openness to strategic media partnerships, which could be expanded to develop joint marketing campaigns or content sponsorships.
Expansion and Renovation Investments such as purchasing a $3.9M office building and converting it into affordable housing reflect the company's active involvement in community development, presenting potential for sponsorship or advertising opportunities in local urban renewal projects.
Tech Stack and Digital Platforms Utilizing advanced advertising and web technologies like AppNexus, Magnite, and AWS indicates a strong digital infrastructure that can support innovative digital advertising, programmatic solutions, and data-driven marketing offerings.
Financial Stability With revenue estimated between $25M and $50M, The Modesto Bee demonstrates solid financial health, making it a reliable partner for long-term advertising campaigns and strategic media buys targeting the local market.