Strong Artistic Reputation The National Ballet of Canada is recognized as one of the top ballet companies globally, with a prestigious history dating back to 1951, making it an influential partner for premium arts-related collaborations and sponsorships.

Awards and Recognition Receiving two Olivier Awards for best dance production and outstanding achievement underscores the company's creative excellence, presenting partnership opportunities with brands seeking association with high-quality, award-winning arts institutions.

Innovative Leadership Recent leadership transition includes hiring a new Executive Director with international experience, indicating openness to fresh perspectives and potential for collaborative projects that leverage innovative leadership.

Expanding Creative Team The appointment of renowned choreographer David Dawson highlights the company's commitment to contemporary innovation and tradition, opening avenues for creative collaborations or sponsored performances with emerging and established artists.

Diverse Engagement Strategies Active education and community programs as well as new productions like The Nutcracker Cannon Doll lineup demonstrate the company's outreach focus, presenting opportunities for brand partnerships in audience engagement and marketing activations.