Insights

Strong Trust Signals The Nursery Store boasts a robust customer approval base with over 32,000 five-star Trustpilot reviews, indicating high customer satisfaction and potential for positive referrals and repeat business.

Family-Run Advantage Operating as a family-owned business since 1987, The Nursery Store may value long-term partnerships, reliability, and trust—favorable for channel collaborations and exclusive deal opportunities.

Scale with Reach With a mid-sized team (11-50 employees) and a substantial online presence, there is potential to upsell bundled nursery solutions, cross-sell complementary brands, and expand marketplace reach.

Tech Stack Fit Current tools include AWIN, Google, Trustpilot, and Microsoft 365, suggesting openness to performance marketing, affiliate partnerships, and data-driven campaigns with compatible tech partners.

Growth Opportunity Reported revenue between $1M and $10M places The Nursery Store in a scale where complementary services (logistics, enhanced customer support, CRM, and loyalty programs) could improve margins and incentivize higher value SKUs.

Similar companies to The Nursery Store

The Nursery Store Tech Stack

The Nursery Store uses 8 technology products and services including AWIN, Microsoft 365, dc.js, and more. Explore The Nursery Store's tech stack below.

  • AWIN
    Affiliate Advertising Networks
  • Microsoft 365
    Email
  • dc.js
    Javascript Graphics
  • Yodel
    Logistics
  • Trustpilot
    Online Review Management
  • Google
    Search Engines
  • X-XSS-Protection
    Security
  • Google Search Console
    Web Analytics

The Nursery Store's Email Address Formats

The Nursery Store uses at least 2 format(s):
The Nursery Store Email FormatsExamplePercentage
FLast@online4baby.comJDoe@online4baby.com
97%
FirstLast@online4baby.comJohnDoe@online4baby.com
3%
First.Last@thenurserystore.comJohn.Doe@thenurserystore.com
100%

Frequently Asked Questions

What is The Nursery Store's official website and social media links?

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The Nursery Store's official website is thenurserystore.com and has social profiles on LinkedIn.

How much revenue does The Nursery Store generate?

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As of July 2026, The Nursery Store's annual revenue is estimated to be $1M - $10M.

What is The Nursery Store's SIC code NAICS code?

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The Nursery Store's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does The Nursery Store have currently?

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As of July 2026, The Nursery Store has approximately 40 employees across 2 continents, including EuropeAsia. Key team members include Chief Marketing Officer: R. T.Chief Operating Officer: C. S.Head Of Engineering: M. C.. Explore The Nursery Store's employee directory with LeadIQ.

What industry does The Nursery Store belong to?

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The Nursery Store operates in the Retail industry.

What technology does The Nursery Store use?

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The Nursery Store's tech stack includes AWINMicrosoft 365dc.jsYodelTrustpilotGoogleX-XSS-ProtectionGoogle Search Console.

What is The Nursery Store's email format?

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The Nursery Store's email format typically follows the pattern of FLast@online4baby.com. Find more The Nursery Store email formats with LeadIQ.

When was The Nursery Store founded?

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The Nursery Store was founded in 1987.
The Nursery Store logo

The Nursery Store

RetailEngland, United Kingdom11-50 Employees

The Nursery Store is a Manchester, England-based retail business with roots dating back to 1987 as a family-owned operation. It operates under the current name after a rebranding from Online4Baby. The company offers a broad range of nursery products from market-leading brands and has earned substantial customer trust, evidenced by more than 32,000 five-star Trustpilot reviews. Its customer base comprises families seeking baby essentials, and it aims to provide convenient access to a wide selection across nursery categories. Within the retail sector, it positions itself as a trusted source for nursery products from brands such as Puggle, Joie, Ickle Bubba, and Mamas and Papas.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
1987
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    The Nursery Store's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    The Nursery Store's revenue is estimated to be in the range of $1M - $10M

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