Growing International Presence The Outset recently expanded its online retail channels into the UK and European markets via Cult Beauty, indicating an opportunity to target international skincare consumers seeking gentle, botanical formulations.
Innovative Product Launches With recent launches like the Cool Cream Smoothing Mask and partnerships that enhance product visibility, there is potential to promote additional new skincare innovations aimed at sensitive skin users.
Digital Engagement Strategies Partnering with community engagement platforms such as TYB Technologies presents an avenue to develop targeted marketing campaigns that reward customer interactions and foster brand loyalty among eco-conscious consumers.
Premium Market Positioning The company's moderate revenue range and focus on high-quality, gentle skincare products position it well to attract premium segment customers interested in sustainable, dermatologist-friendly skincare solutions.
Tech-Driven Marketing Utilizing a modern tech stack including Google Ads, AWS, and ecommerce integrations creates a robust foundation to implement personalized digital marketing strategies, driving online sales and customer acquisition.
The Outset uses 8 technology products and services including Google Ads, Amazon Web Services, Cloudflare, and more. Explore The Outset's tech stack below.
| The Outset Email Formats | Percentage |
| First@theoutset.com | 47% |
| FLast@theoutset.com | 3% |
| First@theoutset.com | 47% |
| FLast@theoutset.com | 3% |
ManufacturingNew York, United States11-50 Employees
Radiant Skin Starts Here. Botanical Hydration. No irritation. Founded by Scarlett Johansson, The Outset was created out of the need for radically gentle skincare that is sensitive to skin’s needs. Whether you are starting your skincare journey for the first time or starting over, we are here to help you regain balanced and beautiful skin from the outset. Experience the “Outset Effect” and your best stress-free glowing skin.
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Funding & FinancialsThe Outset's revenue is estimated to be in the range of $10M$25M
Funding & FinancialsThe Outset's revenue is estimated to be in the range of $10M$25M
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