Insights

Early Intervention Scale The PLAY Project focuses on parent-implemented, intensive early intervention for young children with autism and claims to be cost effective and easily scalable. This suggests sales opportunities around training, coaching programs, and supportive materials for more families and regions, potentially licensing or expansion partnerships.

Evidence-Based Positioning As an evidence-based program with emphasis on learning through play in natural home environments, there is a strong selling point to schools, clinics, and pediatric practices seeking validated, implementable strategies. Target potential B2B buyers such as pediatric clinics, autism service providers, and school systems seeking turnkey interventions.

Parent-Driven Adoption Since delivery is by parents leveraging their relationship with the child, opportunities exist to offer parent coaching, certification programs, and community-based support networks. Sales use cases include training curricula, certification pathways, and ongoing coaching subscriptions for families.

Technology Enablement The tech stack includes Google Ads, WordPress, iCIMS, and video hosting platforms, indicating established digital marketing and talent management. Leverage these channels to promote programs, recruit partner organizations, and recruit program coaches or facilitators.

Financial Scale & Partnership Potential With reported revenue in the mid-range and a lean employee footprint relative to larger peers, there is potential for partnerships that expand service reach without heavy overhead. Propose channel partnerships, white-label offerings, or co-branded programs with larger autism service providers to access a broader patient base.

Similar companies to The PLAY Project

The PLAY Project Tech Stack

The PLAY Project uses 8 technology products and services including Google Ads, iCIMS, WordPress, and more. Explore The PLAY Project's tech stack below.

The PLAY Project's Email Address Formats

The PLAY Project uses at least 1 email format:
The PLAY Project Email FormatsExamplePercentage
First@playproject.orgJohn@playproject.org
100%

Frequently Asked Questions

What is The PLAY Project's official website and social media links?

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The PLAY Project's official website is playproject.org and has social profiles on LinkedIn.

How much revenue does The PLAY Project generate?

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As of September 2026, The PLAY Project's annual revenue is estimated to be $25M - $50M.

What is The PLAY Project's NAICS code?

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The PLAY Project's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does The PLAY Project have currently?

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As of September 2026, The PLAY Project has approximately 22 employees across 4 continents, including North America, Europe and Oceania. Key team members include Director And Creative Producer: A. S., Partner Sport In Movimento Asd: A. P. and Creator: I. M. Explore The PLAY Project's employee directory with LeadIQ.

What industry does The PLAY Project belong to?

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The PLAY Project operates in the Professional Training and Coaching industry.

What technology does The PLAY Project use?

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The PLAY Project's tech stack includes Google Ads, iCIMS, WordPress, Google Workspace, Mailchimp, Wistia, Vimeo and Piwik PRO Core.

What is The PLAY Project's email format?

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The PLAY Project's email format typically follows the pattern of First@playproject.org. Find more The PLAY Project email formats with LeadIQ.

When was The PLAY Project founded?

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The PLAY Project was founded in 2000.
The PLAY Project logo

The PLAY Project

Professional Training and CoachingMichigan, United States11-50 Employees

The PLAY Project is a professional training and coaching program based in Ann Arbor, Michigan, that implements an intensive, parent-driven early intervention approach for young children with autism. The program emphasizes learning through play within the child’s natural home environment, leveraging parental relationships and insights to promote engagement and development. It is designed to be cost-effective and scalable, enabling families to access early intervention in a way that can reach large numbers of children efficiently. Targeting families of young children with autism, the initiative aims to address delays in access to services by focusing on early brain development before age five. The organization operates within the professional training and coaching industry and centers its work around empowering parents to drive intervention strategies, rather than relying solely on clinical delivery.

Section iconCompany Overview

NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
2000
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    The PLAY Project's revenue is estimated to be in the range of $25M - $50M

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