RR Donnelley Synergy Leverage The Printery's affiliation with RR Donnelley to access a broad client network and offer co developed print and marketing solutions, enabling effective cross selling into enterprise customers in the Midwest.
Midmarket Agency Partner Target marketing agencies, retailers, manufacturers, insurance and financial services as potential channel partners for outsourced print and cross media campaigns, using The Printery's scale and regional reach.
Digital and Print Bundle Position as a combined print and digital communications provider, offering integrated campaigns that blend ink on paper with electronic media, direct mail with digital assets, and marketing automation.
Regional Supply Resilience Highlight Midwest regional footprint with reliable local production, quick turnarounds and scalable sheetfed capabilities to support manufacturers, retailers and event marketing in the area.
Tech Driven Personalization Capitalize on existing Pardot and web tech stack to propose personalized direct mail programs, data driven campaign testing, and analytics led ROI reporting for clients in marketing and finance services.