Insights

Large Local Audience With a daily readership of 30,000 and nearly all regional households covered through its shopper, The Public Opinion offers a highly engaged local audience ideal for targeted advertising campaigns and community-based marketing initiatives.

Digital Presence The company's leading website and eEdition deliver substantial digital engagement, providing opportunities for online ad placements, content sponsorships, and digital subscriptions to expand revenue streams.

Diverse Media Offerings Beyond print, The Public Opinion operates a top-rated live-streaming network and a community magazine, creating multiple touchpoints for integrated marketing solutions and multimedia advertising packages.

Technological Infrastructure Utilizing modern ad tech and web infrastructure such as LiveIntent, Google AdSense, and Fastly, the company is well-positioned to support innovative digital advertising strategies, including programmatic ad buying and targeted campaigns.

Growth Potential With revenue estimates between one to ten million dollars and a strong regional foothold, there are opportunities to expand digital monetization, develop new sponsorship programs, and leverage its comprehensive media portfolio for enhanced ad sales.

Similar companies to The Public Opinion

Lebanon Daily News
$25M$50M

The Public Opinion Tech Stack

The Public Opinion uses 8 technology products and services including LiveIntent, Google AdSense, Fastly, and more. Explore The Public Opinion's tech stack below.

LiveIntent
Advertising
Google AdSense
Advertising
Fastly
Content Delivery Network
Webpack
Development
Cart Functionality
E-commerce
Font Awesome
Font Scripts
Attentive
Personalization
DX Delivery Service
Transportation And Fleet Management

Media & News

The Public Opinion's Email Address Formats

The Public Opinion uses at least 1 format(s):

The Public Opinion Email Formats	Example	Percentage
FLast@thepublicopinion.com	JDoe@thepublicopinion.com	42%
FirstLast@thepublicopinion.com	JohnDoe@thepublicopinion.com	33%
FirstL@thepublicopinion.com	JohnD@thepublicopinion.com	17%
F.Last@thepublicopinion.com	J.Doe@thepublicopinion.com	8%

Frequently Asked Questions

What is The Public Opinion's phone number?

You can contact The Public Opinion's main corporate office by phone at

+1-605-886-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Public Opinion's official website and social media links?

The Public Opinion's official website is thepublicopinion.com and has social profiles on LinkedIn.

What is The Public Opinion's NAICS code?

The Public Opinion's NAICS code is 51111 - Newspaper Publishers.

How many employees does The Public Opinion have currently?

As of December 2025, The Public Opinion has approximately 51 employees across 1 continents, including North America. Key team members include Advertising Director: T. W.Distribution Manager: R. S.Correspondent: T. B.. Explore The Public Opinion's employee directory with LeadIQ.

What industry does The Public Opinion belong to?

The Public Opinion operates in the Newspaper Publishing industry.

What technology does The Public Opinion use?

The Public Opinion's tech stack includes LiveIntentGoogle AdSenseFastlyWebpackCart FunctionalityFont AwesomeAttentiveDX Delivery Service.

What is The Public Opinion's email format?

The Public Opinion's email format typically follows the pattern of FLast@thepublicopinion.com. Find more The Public Opinion email formats with LeadIQ.

When was The Public Opinion founded?

The Public Opinion was founded in 1887.

The Public Opinion

Q: How many employees does The Public Opinion have currently?

The Public Opinion has approximately 51 employees.

Q: What technology does The Public Opinion use?

The Public Opinion's tech stack includes JSON-LD, OpenX, UPS, X-XSS-Protection, Attentive.

Newspaper PublishingSouth Dakota, United States51-200 Employees

The Public Opinion was founded on March 25, 1887, shortly after the town of Watertown was platted. The P/O began as a weekly newspaper but became a daily in June of 1893.

• The region’s largest daily newspaper (30,000 daily readers; delivered Monday (NOON) through Saturday (AM));
• The region’s largest total market coverage shopper, Coteau Shopper, (24,000 households every week – 99% of the region);
• The region’s best rated sheet-fed commercial printing operation, P/O Printing & Graphics,;
• Watertown NOW – the community’s tourism and relocation magazine, featuring Watertown’s Redlin Art Center;
• The region’s No. 1 website: www.thepublicopinion.com
• An electronic replica (eEdition) of the daily newspaper: www.thepublicopinion.com/eedtion/
• The region’s top rated sports and information live-streaming network: P/O-TV (www.thepublicopinion.com/po-tv/)