Insights

Strong Community Engagement The Rainbow Connection has established partnerships with local organizations such as the Village of Rochester Hills, Detroit Auto Dealers Association, and Penn Station, demonstrating a strong network within Michigan communities. These relationships create opportunities for collaborative fundraising events, corporate sponsorships, and joint initiatives that can enhance outreach and revenue streams.

Diverse Funding Streams With a revenue range of $25 million to $50 million and continuous collaborations, the organization exhibits a solid financial base that can be leveraged for expanded sponsorship packages, donor engagement platforms, or technology solutions to streamline fundraising and event management processes.

High-Impact Volunteer & Corporate Partnerships Working with notable partners such as auto dealers, local businesses, and national corporations shows the potential to develop tailored corporate giving programs, employee engagement initiatives, or volunteer management solutions that can increase support and visibility for the organization.

Growing Recognition and Impact Recent acquisition of their artwork by the Santa Barbara Museum of Art and numerous media mentions suggest increasing public awareness and positive brand recognition. This visibility can be capitalized on to introduce new branded campaigns, awareness drives, or digital engagement tools to boost fundraising efforts.

Potential for Tech Optimization The organization utilizes various technology platforms such as Shopify, Microsoft 365, and others, indicating openness to digital solutions. There is an opportunity to offer specialized CRM, donation management, or event registration tools to enhance operational efficiency and donor experience.

The Rainbow Connection Tech Stack

The Rainbow Connection uses 8 technology products and services including Gravatar, Smart Slider 3, Shopify, and more. Explore The Rainbow Connection's tech stack below.

  • Gravatar
    Audio, Video, Graphics
  • Smart Slider 3
    Design
  • Shopify
    E-commerce
  • Microsoft 365
    Email
  • JSON-LD
    Javascript Frameworks
  • Microsoft Word
    Office Suites
  • GoDaddy
    Web Hosting
  • Apache
    Web Servers

The Rainbow Connection's Email Address Formats

The Rainbow Connection uses at least 1 format(s):
The Rainbow Connection Email FormatsExamplePercentage
FLast@rainbowconnection.orgJDoe@rainbowconnection.org
46%
Last@rainbowconnection.orgDoe@rainbowconnection.org
4%
FLast@rainbowconnection.orgJDoe@rainbowconnection.org
46%
Last@rainbowconnection.orgDoe@rainbowconnection.org
4%

Frequently Asked Questions

Where is The Rainbow Connection's headquarters located?

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The Rainbow Connection's main headquarters is located at 621 West University Rochester Hills, Michigan 48307 United States. The company has employees across 3 continents, including North AmericaEuropeOceania.

What is The Rainbow Connection's phone number?

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You can contact The Rainbow Connection's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Rainbow Connection's official website and social media links?

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The Rainbow Connection's official website is rainbowconnection.org and has social profiles on LinkedIn.

How much revenue does The Rainbow Connection generate?

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As of April 2026, The Rainbow Connection's annual revenue is estimated to be $2M.

What is The Rainbow Connection's SIC code NAICS code?

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The Rainbow Connection's SIC code is 8322 - Individual and Family Social Services NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does The Rainbow Connection have currently?

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As of April 2026, The Rainbow Connection has approximately 40 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Owner: L. L.Owner: S. J.Community Events & Creative Director: L. C.. Explore The Rainbow Connection's employee directory with LeadIQ.

What industry does The Rainbow Connection belong to?

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The Rainbow Connection operates in the Non-profit Organizations industry.

What technology does The Rainbow Connection use?

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The Rainbow Connection's tech stack includes GravatarSmart Slider 3ShopifyMicrosoft 365JSON-LDMicrosoft WordGoDaddyApache.

What is The Rainbow Connection's email format?

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The Rainbow Connection's email format typically follows the pattern of FLast@rainbowconnection.org. Find more The Rainbow Connection email formats with LeadIQ.

When was The Rainbow Connection founded?

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The Rainbow Connection was founded in 1985.

The Rainbow Connection

Non-profit OrganizationsMichigan, United States11-50 Employees

Founded by Oakland County Executive L. Brooks Patterson in 1985, The Rainbow Connection makes dreams come true for Michigan children with life threatening illnesses.  From something as simple as a shopping spree or as unique as meeting the President of the United States or a glorious trip to Disney World, The Rainbow Connection has fulfilled the dreams of over 3400 Michigan children.

 The Rainbow Connection also provides emergency support services, information and referral, special holiday get-togethers and picnics and, perhaps most important of all, a listening ear to Michigan families battling a child’s life threatening illness.  Learn more at www.rainbowconnection.org.

Section iconCompany Overview

Headquarters
621 West University Rochester Hills, Michigan 48307 United States
Phone number
SIC Code
8322 - Individual and Family Social Services
NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Founded
1985
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    The Rainbow Connection's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    The Rainbow Connection's revenue is estimated to be in the range of $25M$50M

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