Enterprise Training Growth The Second City Works division signals a mature enterprise training capability with ongoing corporate collaborations. Target HR and L&D leaders for custom improv-based workshops, leadership development, and communication skills programs in flexible formats. Use theaters and training centers as a differentiator and pursue recurring, long-term engagements.
Education PLAY Expansion The new Second City PLAY division targets children, families, schools, and communities, creating a clear path to the education market. Pursue partnerships with school districts, after school programs, camps, and community organizations to license curricula or run workshops and performances. Consider licensing programs and turnkey camp kits.
GovRAMP Opportunities Second City's involvement with GovRAMP Cyber Summit signals security conscious credentials and potential for government contracts. Position as a compliant, experience based training and entertainment provider for government and regulated industries, offering cybersecurity awareness modules, staff training, and keynote experiences.
Content Production Partnerships With a legacy in television and a strong alumni network, The Second City offers content development and talent for networks and streaming platforms. Explore co produced series, branded content, and improv driven formats, plus script development and on set writer support to accelerate production and reduce risk.
Sponsorship and CSR Existing nonprofit partnerships and community events demonstrate sponsorship potential for brand partners seeking experiential marketing. Propose sponsorship packages tied to theaters and tours, cause marketing campaigns, and live performances to expand reach and demonstrate social impact.