Insights

Community Impact The Simple Good is a small to mid-sized Chicago-based nonprofit with a mission centered on mindfulness, social-emotional learning, and public art projects, presenting a potential value proposition for partnerships with schools, museums, and community organizations seeking SEL and art-based programming.

Youth Engagement Core focus on empowering youth through SEL and arts programming suggests opportunities to offer expanded workshop series, camps, or after-school collaborations with education partners and youth service organizations looking to scale impact.

Annual Events Recurring events like the Hunt for Good scavenger hunt offer a platform for sponsorships, branded experiences, and volunteer programs, enabling coordinated fundraisers or CSR initiatives with local businesses and corporate partners.

Digital Reach Tech stack including Webflow, WordPress, Google Cloud, and email marketing indicates a modern online presence; potential for digital fundraising campaigns, online art-based programs, and analytics-driven donor engagement to grow revenue under the <$1M revenue band.

Strategic Partnerships Past collaborations with Zenni Optical and Roamli demonstrate openness to corporate partnerships; there is room to cultivate sponsorships, co-branded initiatives, and impact-driven collaborations with local brands and media partners to broaden reach.

Similar companies to The Simple Good

The Simple Good Tech Stack

The Simple Good uses 8 technology products and services including Amazon Web Services, Google Workspace, Google Cloud, and more. Explore The Simple Good's tech stack below.

The Simple Good's Email Address Formats

The Simple Good uses at least 2 email formats:
The Simple Good Email FormatsExamplePercentage
First@thesimplegood.comJohn@thesimplegood.com
100%
First@thesimplegood.orgJohn@thesimplegood.org
100%

Frequently Asked Questions

What is The Simple Good's official website and social media links?

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The Simple Good's official website is thesimplegood.org and has social profiles on LinkedIn.

How much revenue does The Simple Good generate?

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As of August 2026, The Simple Good's annual revenue is estimated to be <$1M.

What is The Simple Good's NAICS code?

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The Simple Good's NAICS code is 8134 - Civic and Social Organizations.

How many employees does The Simple Good have currently?

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As of August 2026, The Simple Good has approximately 17 employees across 2 continents, including North America and Asia. Key team members include Co-Owner: J. Z., Operations Coordinator: D. L. C. and Executive And Administrative Assistant: J. S. Explore The Simple Good's employee directory with LeadIQ.

What industry does The Simple Good belong to?

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The Simple Good operates in the Civic and Social Organizations industry.

What technology does The Simple Good use?

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The Simple Good's tech stack includes Amazon Web Services, Google Workspace, Google Cloud, Webflow, WP Engine, Vimeo, Piwik PRO Core and MailChimp for WordPress.

What is The Simple Good's email format?

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The Simple Good's email format typically follows the pattern of First@thesimplegood.com. Find more The Simple Good email formats with LeadIQ.

When was The Simple Good founded?

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The Simple Good was founded in 2011.
The Simple Good logo

The Simple Good

Civic and Social OrganizationsIllinois, United States11-50 Employees

The Simple Good is a Chicago-based 501(c)(3) nonprofit in the civic and social sector that uses art and discussion to explore the global meaning of 'good.' It delivers mindfulness- and social-emotional learning–based art programming as well as public art projects, with the aim of showing that the concept of good is universal and connects people across cultures. The organization focuses on youth and community audiences, providing programming that supports social-emotional development within a civic context.
It hosts the Hunt for Good, a citywide art scavenger hunt and community celebration in Chicago, with the 10th edition planned for June 28, 2025 at Willis Tower. Leadership includes Priya Shah, who was appointed founder and Executive Director in 2023, and the organization has engaged partners such as Roamli in 2024. Based in Chicago, Illinois, The Simple Good operates as a small nonprofit focused on public art and mindful arts education that connects audiences through shared values.

Section iconCompany Overview

NAICS Code
8134 - Civic and Social Organizations
Founded
2011
Employees
11-50

Section iconFunding & Financials

  • <$1M

    The Simple Good's revenue is estimated to be in the range of <$1M

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