The Souled Store Employee Directory
Retail Apparel and FashionMaharashtra, India501-1000 Employees
The Souled Store is a retail apparel and fashion brand based in Mumbai, Maharashtra, founded in 2013 by a group of enthusiasts. It blends fashion with self-expression and a passion for pop culture, offering licensed merchandise from properties such as Marvel, Disney, and DC alongside contemporary clothing. The company operates within India's growing fandom-driven retail segment, prioritizing design quality and creative execution to resonate with young consumers. Its target market comprises India's youth and pop-culture fans seeking items that reflect their interests and identities, with a positioning that leans on being a homegrown player in a competitive landscape supported by licensing partnerships and omnichannel distribution. In 2025, the brand expanded its retail footprint with a new store in Bengaluru, signaling ongoing geographic growth from its Mumbai base.
1-888-653-2347 
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