The Superfair
Artists and WritersNew York, United States2-10 Employees
The Superfair is a New York–based company operating in the artists and writers sector, focused on supporting independent visual artists through a multi-channel marketing platform. Its offerings include an artist-facing e-commerce platform and a series of art fairs designed to make visual art more affordable and accessible, while helping artists improve their business practices and connect with buyers. The company positions itself as a bridge between independent artists and an engaged audience, organizing fairs in multiple U.S. cities and pursuing international and additional domestic expansion. Founded in 2015 by James Miille and Alex Mitow, The Superfair has hosted numerous fairs across several cities and runs a bi-weekly podcast that discusses business strategies for artists and arts professionals. Recent developments include partnerships expanding programming for the San Francisco fair. The company operates from New York, with a focus on expanding its fair network and e-commerce reach to a broader audience.