Insights

Market Expansion The Superfair is a growing multi-city art fair operator with plans to expand to additional US cities and international metros. This presents sales opportunities to partner with city-specific venues, local art associations, and regional sponsors, as well as to offer tiered sponsorship packages and co-organized events for new markets.

Ecommerce Scale With an existing E-Commerce platform and ambitions to reach millions globally, there is potential to upsell digital marketing services, onboarding programs for artists, and premium storefront features, plus data-driven merchandising partnerships to drive online sales during and between fairs.

Content & Podcast The Artist Business Plan podcast demonstrates a strong thought leadership channel. Opportunities exist to monetize sponsorships, guest expert events, and artist education programs, as well as to cross-promote premium services to listeners and attendees across online and offline events.

Strategic Partnerships Recent collaborations with Frameline and Wall Space Gallery indicate a receptiveness to sponsor and co-create programs. This opens doors for brand-aligned collaborations, media partnerships, and cross-promotional activations with galleries, indie labels, and cultural institutions.

Revenue & Positioning Revenue is under one million with a lean team, suggesting a tight sales motion and high potential for upsell. Focus on enterprise artist packages, extended fair sponsorship tiers, and regional reseller arrangements to accelerate growth while maintaining cost efficiency.

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The Superfair Tech Stack

The Superfair uses 8 technology products and services including Facebook Pixel, Mixpanel, Squarespace, and more. Explore The Superfair's tech stack below.

The Superfair's Email Address Formats

The Superfair uses at least 1 email format:
The Superfair Email FormatsExamplePercentage
First@superfine.worldJohn@superfine.world
100%

Frequently Asked Questions

What is The Superfair's official website and social media links?

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The Superfair's official website is superfine.world and has social profiles on LinkedIn.

How much revenue does The Superfair generate?

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As of October 2026, The Superfair's annual revenue is estimated to be <$1M.

What is The Superfair's NAICS code?

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The Superfair's NAICS code is 7115 - Independent Artists, Writers, and Performers.

How many employees does The Superfair have currently?

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As of October 2026, The Superfair has approximately 7 employees across 1 continents, including North America. Key team members include Co-Founder + Interim Executive Director: A. M., Engagement & Partnerships: A. B. and Video Editor: J. B. Explore The Superfair's employee directory with LeadIQ.

What industry does The Superfair belong to?

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The Superfair operates in the Artists and Writers industry.

What technology does The Superfair use?

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The Superfair's tech stack includes Facebook Pixel, Mixpanel, Squarespace, NSONE, Google Workspace, Modernizr, Google Search Console and MouseFlow.

What is The Superfair's email format?

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The Superfair's email format typically follows the pattern of First@superfine.world. Find more The Superfair email formats with LeadIQ.

When was The Superfair founded?

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The Superfair was founded in 2015.
The Superfair logo

The Superfair

Artists and WritersNew York, United States2-10 Employees

The Superfair is a New York–based company operating in the artists and writers sector, focused on supporting independent visual artists through a multi-channel marketing platform. Its offerings include an artist-facing e-commerce platform and a series of art fairs designed to make visual art more affordable and accessible, while helping artists improve their business practices and connect with buyers. The company positions itself as a bridge between independent artists and an engaged audience, organizing fairs in multiple U.S. cities and pursuing international and additional domestic expansion. Founded in 2015 by James Miille and Alex Mitow, The Superfair has hosted numerous fairs across several cities and runs a bi-weekly podcast that discusses business strategies for artists and arts professionals. Recent developments include partnerships expanding programming for the San Francisco fair. The company operates from New York, with a focus on expanding its fair network and e-commerce reach to a broader audience.

Section iconCompany Overview

NAICS Code
7115 - Independent Artists, Writers, and Performers
Founded
2015
Employees
2-10

Section iconFunding & Financials

  • <$1M

    The Superfair's revenue is estimated to be in the range of <$1M

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