Strong Community Engagement The Westin Singapore's recent partnership with the Singapore Disability Sports Council highlights their commitment to social responsibility and community involvement, presenting an opportunity for brands focused on corporate social responsibility initiatives or sponsorships to collaborate with them.

Health & Wellness Focus The launch of the Move Well Marathon Package indicates a focus on health, fitness, and wellness services, suggesting potential for upselling health-related products, wellness technology, or athletic sponsorship opportunities.

Strategic Marketing Initiatives Recent hires like Alicia Lee as director of sales and marketing show an investment in strengthening their sales and marketing capabilities, making them receptive to innovative marketing technologies, advertising partnerships, and targeted promotional campaigns.

Potential Hospitality Expansion With revenue estimates ranging from 10M to 25M and a relatively small team, The Westin Singapore might be open to scalable solutions in automation, digital transformation, or operational efficiencies to support growth and enhance guest experiences.

Digital Advertising Readiness Utilizing a diverse tech stack including Google Tag Manager, New Relic, and Facebook, indicates a strong online presence and data-driven marketing strategy, providing opportunities for targeted digital advertising and analytics solutions to optimize their outreach efforts.