Made in America Leverage Thermal Support’s focus on Made-in-America aluminum and ceramic sample pans to target U.S.-based manufacturers seeking domestic supply chains, potentially offering premium pricing for locally manufactured components and faster lead times.

Niche Expertise Position the company as a specialized supplier for DSC sample pans, TGA and TG/DTA consumables, appealing to labs and contract manufacturers in materials analysis, with cross-sell opportunities into customers needing compatible accessories and measurement consumables.

Compact Team With a small team and strong value proposition, pursue high-margin, repeat purchase B2B renewals through account-based outreach to key lab facilities, universities, and boutique manufacturers that require reliable thermal analysis consumables.

Digital Enablement Utilize the existing tech stack (Shopify/WooCommerce, website, analytics) to implement targeted campaigns, content marketing around thermal analysis applications, and proactive reordering programs to increase average order value and customer lifetime value.

Growth Direction Highlight current revenue range and potential for scale by targeting mid-market players similar to Thermacore and Comair Rotron, offering bundled consumables, volume discounts, and tailored support packages to drive larger, repeat orders.