Small team, big potential ThinkWell Consulting is a boutique advertising services firm with a lean team (2-10 employees) and a documented focus on delivering customized change strategies for people, communications, processes, and technology. This presents a sales opportunity to position scalable solutions and high-touch support that fits their current size while enabling growth, especially in areas like process automation, marketing technology integration, and targeted PR programs.

Strategic partner proposition The company emphasizes acting as an extension of the client team and delivering bespoke, non-template solutions. This suggests opportunities to offer consulting packages that emphasize change management, leadership alignment, and tailored communications strategies aligned with their clients’ unique cultures and systems.

Tech stack fit Their tech usage includes WordPress, Mailchimp, Microsoft 365, Google Cloud, and Modernizr, plus web components like Max Mega Menu. Leverage partnerships or add-ons in marketing automation, CRM/email integration, and data-driven performance analytics to deepen the value of their digital and communications initiatives.

Recent PR activity Public relations campaign launches noted in 2017 and 2018 indicate an emphasis on media outreach and visibility. This creates upsell opportunities for expanded PR, content marketing, media training, and pitch development services to amplify ongoing campaigns or scale to new channels.

Financial scale and client needs With reported revenue between $1M and $10M and several similar firms in the market at various scales, ThinkWell likely seeks value-driven engagements, mid-market to niche projects, and scalable solutions that optimize ROI. Position offerings around efficiency gains, measurable impact, and flexible engagement models suitable for small teams.