Insights

Influential Media Brand THISDAY is Nigeria's most recognized and influential national media brand, with a strong reputation among the business, political, and diplomatic elite. This position offers valuable advertising and partnership opportunities for brands targeting high-profile demographics.

Digital Expansion The recent launch of multiple digital channels and the newly introduced ARISE magazine indicate a strategic shift towards digital media growth, opening opportunities for digital advertising, content sponsorships, and branded integrations.

Awards and Recognition Recognition such as the 2023 Print Media Reporter of the Year award demonstrates the company's journalistic credibility and media influence, ideal for collaborations in content creation, sponsored reports, and strategic media partnerships.

Social Responsibility Engagement Collaborations with Sahara Group on COVID-19 response efforts highlight opportunities for brands interested in corporate social responsibility initiatives, health campaigns, or community engagement partnerships.

Target Audience Reach Catering primarily to Nigeria’s business and political sectors with high-profile readership, THISDAY provides a valuable channel for premium advertising, brand positioning, and thought leadership placements in a high-engagement environment.

Similar companies to THISDAY

THISDAY Tech Stack

THISDAY uses 8 technology products and services including Taboola, Backbone.js, AWS Elastic Load Balancer, and more. Explore THISDAY's tech stack below.

  • Taboola
    Advertising
  • Backbone.js
    Javascript Frameworks
  • AWS Elastic Load Balancer
    Load Balancers
  • Cloudflare Bot Management
    Security
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management
  • Nginx
    Web Servers
  • AddThis
    Widgets

THISDAY's Email Address Formats

THISDAY uses at least 1 format(s):
THISDAY Email FormatsExamplePercentage
First.Last@thisdaylive.comJohn.Doe@thisdaylive.com
50%
First.Last@thisdaylive.comJohn.Doe@thisdaylive.com
50%

Frequently Asked Questions

What is THISDAY's official website and social media links?

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THISDAY's official website is thisdaylive.com and has social profiles on LinkedIn.

What is THISDAY's NAICS code?

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THISDAY's NAICS code is 51111 - Newspaper Publishers.

How many employees does THISDAY have currently?

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As of October 2025, THISDAY has approximately 1K employees across 5 continents, including AfricaNorth AmericaEurope. Key team members include Head Electrical Services: F. A.Managing Director/Chief Operating Officer: E. B.Owner: C. C.. Explore THISDAY's employee directory with LeadIQ.

What industry does THISDAY belong to?

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THISDAY operates in the Newspaper Publishing industry.

What technology does THISDAY use?

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THISDAY's tech stack includes TaboolaBackbone.jsAWS Elastic Load BalancerCloudflare Bot ManagementreCAPTCHAGoogle Tag ManagerNginxAddThis.

What is THISDAY's email format?

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THISDAY's email format typically follows the pattern of First.Last@thisdaylive.com. Find more THISDAY email formats with LeadIQ.

When was THISDAY founded?

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THISDAY was founded in 1995.
THISDAY

THISDAY

Newspaper Publishing1001-5000 Employees

THISDAY is published by Leaders and Company Limited. It hit newsstands on January 22, 1995 and quickly carved out a niche for itself in business and political reporting and for breaking big news stories. It soon became Nigeria's newspaper of record.
Today, THISDAY remains the preferred newspaper among the business, political and diplomatic elite, and is easily the most recognisable and influential national media brand globally. It is also the corporate and political advertiser’s first choice. 
THISDAY breaks the news first: from the story of the first arrests over the 1995 coup which lead to the imprisonment of Olusegun Obasanjo and the late Shehu Musa Yar’Adua; the death of Nigeria’s first president, Dr Nnamdi Azikiwe, which all other media missed; to the newspaper’s exclusive on the recovery of the Abacha billions and several more, day after day. In line with its avowed commitment to democracy, THISDAY was at the forefront of the battle against dictatorial military rule for which its reporters were invariably detained and harassed. The Chairman and Editor-in-Chief was detained in 1997 at the Department of Military Intelligence (DMI) for seven days under Abacha. The Chairman later went into self-exile.

For many Nigerians, if the news is not in THISDAY, then it is not credible.

Most recently, THISDAY launched ARISE, the global style and culture magazine.

Section iconCompany Overview

NAICS Code
51111 - Newspaper Publishers
Founded
1995
Employees
1001-5000

Section iconFunding & Financials

  • $1M$10M

    THISDAY's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    THISDAY's revenue is estimated to be in the range of $1M$10M

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