Insights

Product Launches Thorogood Shoes recently launched the Genesis series and a dedicated women's work boot line, indicating a focus on expanding product offerings to capture emerging market segments and meet diverse customer needs in the durable footwear industry.

Market Position With a strong reputation of over 130 years and notable awards like the Popular Mechanics Editors’ Choice, Thorogood positions itself as a trusted brand in high-quality, durable work footwear, which can be leveraged to target professional trades, industrial sectors, and safety-conscious industries.

Growth Potential The company's revenue range of 10M to 50M suggests room for growth, especially by expanding into new geographical markets or increasing product lines, presenting opportunities for partnerships with distributors and retailers in the retail apparel and safety footwear sectors.

Brand Loyalty As an employee-owned company with a long-standing legacy, Thorogood has a strong brand story centered around craftsmanship and durability, which can appeal to consumers and corporate clients seeking reliable, American-made work boots, opening avenues for corporate sales and bulk orders.

Digital Presence Utilizing a tech stack that includes Cloudflare, Google Tag Manager, and other digital tools indicates an active online strategy that can be further optimized to increase e-commerce sales, digital marketing outreach, and engagement with target segments such as industrial workers and safety managers.

Thorogood Tech Stack

Thorogood uses 8 technology products and services including Cloudflare, Beaver Builder, PriceSpider, and more. Explore Thorogood's tech stack below.

  • Cloudflare
    Content Management System
  • Beaver Builder
    Content Management System
  • PriceSpider
    Customer Data Platforms
  • TweenMax
    Javascript Frameworks
  • Google Maps
    Maps
  • WP Engine
    Platform As A Service
  • PHP
    Programming Languages
  • DigitalOcean Web Hosting
    Web Hosting

Thorogood's Email Address Formats

Thorogood uses at least 3 format(s):
Thorogood Email FormatsExamplePercentage
FLast@weinbrennerusa.comJDoe@weinbrennerusa.com
97%
Last@weinbrennerusa.comDoe@weinbrennerusa.com
1%
FirstL@weinbrennerusa.comJohnD@weinbrennerusa.com
1%
First.Last@weinbrennerusa.comJohn.Doe@weinbrennerusa.com
1%

Frequently Asked Questions

Where is Thorogood's headquarters located?

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Thorogood's main headquarters is located at 108 S Polk St, Merrill, Wisconsin 54452, US. The company has employees across 2 continents, including North AmericaAsia.

What is Thorogood's phone number?

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You can contact Thorogood's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Thorogood's official website and social media links?

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Thorogood's official website is thorogoodusa.com and has social profiles on LinkedIn.

What is Thorogood's NAICS code?

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Thorogood's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Thorogood have currently?

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As of October 2025, Thorogood has approximately 201 employees across 2 continents, including North AmericaAsia. Key team members include Marketing Director: B. B.Director Of Product Development And Global Sourcing: M. B.Director Fire Division: B. T.. Explore Thorogood's employee directory with LeadIQ.

What industry does Thorogood belong to?

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Thorogood operates in the Retail Apparel and Fashion industry.

What technology does Thorogood use?

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Thorogood's tech stack includes CloudflareBeaver BuilderPriceSpiderTweenMaxGoogle MapsWP EnginePHPDigitalOcean Web Hosting.

What is Thorogood's email format?

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Thorogood's email format typically follows the pattern of FLast@weinbrennerusa.com. Find more Thorogood email formats with LeadIQ.

When was Thorogood founded?

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Thorogood was founded in 1892.
Thorogood

Thorogood

Retail Apparel and FashionUnited States201-500 Employees

The foundation you stand on is only as good as what you're standing in – and people wearing Thorogood® boots are seldom just standing around. As an employee-owned company in Wisconsin, Thorogood® takes pride in building high-quality, job-fitted footwear designed for hard-working people around the world. Shift by shift for 130 years, we've been building shoes to work hard and to always work. And once the shift is over, we've got no problem finding other ways and other places to put those boots to work.

Thorogood® boots are tough, durable, and provide support throughout the day to help you get the job done. Whether you're pounding pavement, raising the roof, on the hunt, or at the jobsite, we build boots to give our customers the firm footing they need to get you through the day. Because "good enough" is never good enough. Since 1892, we've been pouring our soul into every sole, proving our worth with every welt, furthering our legacy with every lace.

Section iconCompany Overview

Headquarters
108 S Polk St, Merrill, Wisconsin 54452, US
Phone number
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1892
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    Thorogood's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Thorogood's revenue is estimated to be in the range of $10M$25M

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