Throwboy Employee Directory
ManufacturingCalifornia, United States1 Employees
Throwboy designs premium plush pillows that draw on Internet culture, serving as decorative items with a playful edge. Its Emoji Pillows line has a broad retail footprint, distributed in more than a thousand brick-and-mortar stores worldwide, including Bloomingdale's and Zumiez, and it has partnered on campaigns such as PepsiCo's #SayItWithPepsi. The company has developed its own intellectual property with Pillow Fighters, a line of original characters that appears in a comic and is sold through Throwboy.com and retail partners. The Pillow Fighters lineup is being expanded to include licensed characters such as The Three Stooges and Grumpy Cat. Headquartered in Los Angeles, California, Throwboy was founded in 2007 by Roberto Hoyos and operates with a small team; in 2024 it released a jumbo version of the Icon Pillow.