Local expansion High potential for upsell with adjacent Central Florida counties served (Orange, Lake, Polk, Seminole, Osceola). Sales focus: offer commercial and residential roof upgrades, solar packages, and 24/7 emergency services to neighboring markets.

Residential focus Position as a trusted, long-standing residential roofer in Orlando to target homeowners with roof replacement, repairs, inspections, and home remodels. Leverage 40+ years of local experience to win premium residential contracts.

Full‑service upside Leverage capability beyond roofing (plumbing, painting, pressure washing, home remodels, solar packages) to cross-sell bundled maintenance and renovation packages, increasing average deal size and cross-department referrals.

Digital signals Active use of advertising and tracking tech signals willingness to invest in paid media. Recommend partner with their marketing to optimize for roofing, solar, and emergency services keywords, plus retargeting to homeowners in target counties.

Growth readiness Revenue in the mid-market range with a lean team suggests potential for scalable partnerships in supply, financing, and solar installations. Propose solutions for contractor financing, streamlined procurement, and supplier partnerships to accelerate project velocity.