Market Positioning Tjernlund Products occupies a niche in the industrial machinery manufacturing sector with a focus on exhaust, ventilation, and heating/cooling solutions, targeting mid-sized businesses with revenues between $10M and $50M.

Growth Potential With a revenue range of up to $50M and a dedicated team of up to 200 employees, Tjernlund represents an attractive opportunity for suppliers seeking to expand within the ventilation and exhaust system markets, especially among companies seeking technical support and engineered solutions.

Competitive Landscape The company's competitive set includes industry giants like Greenheck and Loren Cook Company, indicating opportunities for differentiation through tailored customer support, technical expertise, and personalized product offerings.

Technology Adoption Tjernlund's use of digital tools such as Shopify, Google Analytics, and Microsoft IIS suggests a modern approach to customer engagement and e-commerce, presenting chances to leverage online channels for upselling or expanding market reach.

Sales Opportunities Given its focus on technical support and custom solutions, Tjernlund can benefit from suppliers offering engineering services, aftermarket parts, or complementary ventilation technologies to enhance its product portfolio and meet evolving customer needs.