Global reach Target multinational brands and partners with complex regional needs. tms shows a broad footprint across 26 countries and serves global clients like McDonald’s, adidas, T-Mobile, Starbucks, Vue and O2, indicating opportunities for integrated, end-to-end solutions across markets.

Integrated offering Leverage their combined strengths in technology, marketing, sourcing, and category management to pitch cross-disciplinary programs. Position tms as a partner capable of delivering transformational campaigns through a single ecosystem rather than multiple vendors.

Digital tooling Highlight their tech stack and collaboration platforms (Azure DevOps, monday.com, Qualtrics, Airtable, Slack, Miro) to propose modernization, automation, and data-driven marketing strategies that improve speed to market and measurement for large brands.

Brand portfolio Capitalize on their experience managing iconic long-term programs (e.g., McDonald’s Happy Meal and MONOPOLY) to pursue opportunities in consumer engagement, loyalty, and experiential marketing for flagship brands seeking scalable, creative execution.

Sustainability focus Position tms as a partner for sustainability-oriented initiatives by aligning with their potential emphasis on responsible sourcing and sustainable program delivery, appealing to brands aiming to reduce environmental impact while maintaining performance.