Insights

Licensing Opportunities Toca Boca already demonstrates a strong track record of licensing partnerships with Pusheen, SkyBrands, Sanrio and others, signaling a clear openness to co branding. This creates sales opportunities to onboard additional popular IPs for in game content, cross promotional campaigns, and co branded product lines (toys, apparel, home goods) across geographies.

Merchandising Growth Recent DTC merchandise launches and existing collaboration with retailers show readiness to monetize beyond games. Growth opportunities include expanding licensed product categories, scaling distribution via regional retailers in Europe and beyond, and partnering with manufacturers and distributors to accelerate wholesale channels.

Multiplayer Growth Entering multiplayer with Toca Boca Days opens new monetization and collaboration pathways. Potential sales opportunities include platform partnerships for multiplayer features, co branded events with partner brands, and bundling with device or telecom offers to broaden reach and drive incremental revenue.

Global Reach With a global kid user base and existing regional licensing activity, there is capacity to expand partnerships across NA, APAC, and other markets. Sales opportunities include regional licensing deals, localized content and apparel lines, and retailer collaborations tailored to local tastes.

Data Driven Partnerships Analytics capability using Looker, Tableau and related tools can underpin data driven partner sales. Use this to pitch performance based licensing, measurable campaign ROI, and transparent reporting to brand partners, enabling more attractive and accountable co branded initiatives.

Toca Boca Tech Stack

Toca Boca uses 8 technology products and services including Looker, Unreal Engine, Tableau, and more. Explore Toca Boca's tech stack below.

  • Looker
    Analytics
  • Unreal Engine
    Audio, Video, Graphics
  • Tableau
    Business Intelligence
  • WordPress
    Content Management System
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Office 365
    Office Suites
  • Piwik
    System Analytics & Monitoring

Media & News

Toca Boca's Email Address Formats

Toca Boca uses at least 1 format(s):
Toca Boca Email FormatsExamplePercentage
First.Last@tocaboca.comJohn.Doe@tocaboca.com
74%
First@tocaboca.comJohn@tocaboca.com
22%
First.Middle@tocaboca.comJohn.Michael@tocaboca.com
2%
Last@tocaboca.comDoe@tocaboca.com
2%

Frequently Asked Questions

Where is Toca Boca's headquarters located?

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Toca Boca's main headquarters is located at 13a Lumaparksvägen Stockholm, Stockholm 120 31 Sweden. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Toca Boca's phone number?

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You can contact Toca Boca's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Toca Boca's official website and social media links?

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Toca Boca's official website is tocaboca.com and has social profiles on LinkedIn.

What is Toca Boca's NAICS code?

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Toca Boca's NAICS code is 5112 - Software Publishers.

How many employees does Toca Boca have currently?

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As of May 2026, Toca Boca has approximately 309 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Creative And Brand: M. E.Head Of Technology: T. S.Qa Manager (toca Boca, Noid And Nordlight) + Back Catalog And Partnerships General Owner: J. W.. Explore Toca Boca's employee directory with LeadIQ.

What industry does Toca Boca belong to?

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Toca Boca operates in the Mobile Gaming Apps industry.

What technology does Toca Boca use?

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Toca Boca's tech stack includes LookerUnreal EngineTableauWordPressGoogle Fonts APIjQueryOffice 365Piwik.

What is Toca Boca's email format?

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Toca Boca's email format typically follows the pattern of First.Last@tocaboca.com. Find more Toca Boca email formats with LeadIQ.

Toca Boca

Mobile Gaming AppsStockholm, Sweden201-500 Employees

Toca Boca is a mobile gaming company headquartered in Stockholm, Sweden, with approximately 201-500 employees. The company develops kid-focused mobile games designed to provide playful and safe spaces where children can have fun and express themselves, with Toca Boca World described as an evolving environment under kids’ control. The brand's flagship game has contributed to a user base of over 60 million children who play its games each month, indicating broad reach. Toca Boca operates as part of Spin Master, a global children’s entertainment company, giving it corporate backing under Spin Master. The business engages in partnerships and content expansions, including collaborations with Pusheen and SkyBrands, as well as initiatives like Toca Boca Days and fan merchandise launches. The company maintains a presence online at tocaboca.com and is located at 13a Lumaparksvägen, Stockholm 120 31 Sweden.

Section iconCompany Overview

Headquarters
13a Lumaparksvägen Stockholm, Stockholm 120 31 Sweden
Phone number
NAICS Code
5112 - Software Publishers
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    Toca Boca's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Toca Boca's revenue is estimated to be in the range of $10M$25M

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