Growth enablement Tonic serves small live event agencies with leadership coaching and operational optimization, signaling a potential cross-sell to firms looking to scale from 7 to 125 staff and need strategic planning, financial insight, and talent management.

Operational consulting With a track record in resource planning, compensation structures, and execution of strategic priorities, there is a clear sales path to offer end-to-end business operations support for agencies seeking margin improvement and more consistent delivery.

Financial coaching Given emphasis on financial management, strategic investments, and profitability, target clients likely to benefit from finance analytics, budgeting, and RFP profitability assessments to win more and optimize pricing.

Leadership development Since clients need better leadership communication and culture building, position services around executive coaching, management training, and succession planning to improve retention and performance in event-focused teams.

Tech-enabled services Utilize and expand the existing tech stack awareness to offer digital enablement for clients, such as CRM/process automation, analytics dashboards, and online training portals to scale engagements and demonstrate measurable impact.