Insights

Global Expansion Toptracer’s rapid international growth in range installations and high-profile events such as The Open, PGA Championship, US Open, and Ryder Cup creates recurring sales opportunities for enterprise partnerships, multi-site deployments, and global service contracts.

Indoor Range Momentum Recent indoor range deployments with Golf Galaxy and partners indicate a demand for immersive, data-driven experiences beyond traditional outdoor ranges, suggesting upsell potential for higher-tier analytics, training modules, and equipment trials in indoor venues.

Strategic Partnerships Collaborations with brands like DS Automobiles for draw-driven promotions demonstrate opportunities to co-market premium experiences, sponsorships, and loyalty programs that combine hardware, analytics, and experiential marketing.

Executive Growth New leadership appointments in global sales and operations signal a scaled go-to-market with regional focus, presenting a window for SDRs to engage C-suite buyers at major golf venues, ranges, and broadcasters seeking reliability and uptime.

Financial Footprint With a mid-market revenue range and a sizable installed base across 80+ ranges, Toptracer is positioned for cross-sell of advanced analytics, cloud services, and custom content, especially to large venue networks seeking enhanced spectator experiences.

Similar companies to Toptracer

Toptracer Tech Stack

Toptracer uses 8 technology products and services including GitHub, Ansible, Chef Infra, and more. Explore Toptracer's tech stack below.

Media & News

Toptracer's Email Address Formats

Toptracer uses at least 2 email formats:
Toptracer Email FormatsExamplePercentage
First.Last@toptracer.comJohn.Doe@toptracer.com
71%
First@toptracer.comJohn@toptracer.com
29%

Frequently Asked Questions

What is Toptracer's official website and social media links?

Minus sign iconPlus sign icon
Toptracer's official website is toptracer.com and has social profiles on LinkedIn.

How much revenue does Toptracer generate?

Minus sign iconPlus sign icon
As of October 2026, Toptracer's annual revenue is estimated to be $10M - $25M.

What is Toptracer's NAICS code?

Minus sign iconPlus sign icon
Toptracer's NAICS code is 7112 - Spectator Sports.

How many employees does Toptracer have currently?

Minus sign iconPlus sign icon
As of October 2026, Toptracer has approximately 175 employees across 4 continents, including Europe, North America and Asia. Key team members include Head Of Sales - Middle East: R. S., Head Of Sales Operations - Emea: V. J. H. and Head Of Fp&a (global): D. A. Explore Toptracer's employee directory with LeadIQ.

What industry does Toptracer belong to?

Minus sign iconPlus sign icon
Toptracer operates in the Spectator Sports industry.

What technology does Toptracer use?

Minus sign iconPlus sign icon
Toptracer's tech stack includes GitHub, Ansible, Chef Infra, Salesforce, SAP, PostgreSQL, Cisco and Miro.

What is Toptracer's email format?

Minus sign iconPlus sign icon
Toptracer's email format typically follows the pattern of First.Last@toptracer.com. Find more Toptracer email formats with LeadIQ.

When was Toptracer founded?

Minus sign iconPlus sign icon
Toptracer was founded in 2007.
Toptracer logo

Toptracer

Spectator SportsStockholm, Sweden51-200 Employees

Toptracer provides ball-tracking technology that delivers real-time shot data and graphics for golf broadcasts and for driving-range displays. Originating as Protracer in Sweden and founded in 2006, it was established to enrich the television experience of golf. The technology has been used at major championships and Ryder Cup broadcasts worldwide, reaching a global audience. It is described as the most widely used ball-tracking technology, with more than 150 TV productions annually.

Toptracer Range, launched in 2012, is now available at locations worldwide, enabling simultaneous tracking of every shot on the range. From range play to analytics, it supports activities such as long-drive competitions, Closest to the Pin challenges, and virtual tee times at renowned courses. The company is based in the Stockholm region of Sweden and operates with a mid-sized team. In January 2026, Toptracer announced a partnership with the ANNIKA Foundation for the 2026 season, bringing Toptracer Go to select events.

Section iconCompany Overview

NAICS Code
7112 - Spectator Sports
Founded
2007
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Toptracer's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.