Insights

Strong Industry Support Tourism Industry Aotearoa has a robust network of members across New Zealand's tourism sector, providing opportunities to offer tailored solutions such as membership management software, event platforms, or industry-specific tools.

Growth in Sustainability Initiatives With recent partnerships supporting local businesses’ sustainability efforts and launch of eco-focused programs, there is a clear demand for environmental impact tracking, sustainable tourism solutions, and educational resources for businesses aiming to enhance their ecological footprint.

Educational Program Expansion The launch of Akiaki - Advancing Tourism and Women in Tourism Career Accelerator indicates an appetite for training and development platforms, e-learning solutions, and industry-specific educational content to support workforce readiness and diversity initiatives.

Technology Adoption The company’s use of advanced marketing automation, data analytics, and event management tools suggests openness to innovative digital solutions, presenting opportunities in CRM integration, marketing tech, and data-driven engagement platforms for their events and advocacy.

Event & Community Engagement Hosting prominent events like TRENZ and the New Zealand Tourism Awards indicates ongoing opportunities to provide event technology services, sponsorship, or content distribution platforms for high-profile industry gatherings and regional webinars.

Similar companies to Tourism Industry Aotearoa

Tourism Industry Aotearoa Tech Stack

Tourism Industry Aotearoa uses 8 technology products and services including Salesforce, EventsAIR, Salesforce Marketing Cloud Account Engagement, and more. Explore Tourism Industry Aotearoa's tech stack below.

  • Salesforce
    Customer Relationship Management
  • EventsAIR
    Event Management
  • Salesforce Marketing Cloud Account Engagement
    Marketing Automation
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics
  • Apache
    Web Servers
  • jQuery Validation Plugin
    Web Tools And Plugins
  • Facebook
    Widgets

Media & News

Tourism Industry Aotearoa's Email Address Formats

Tourism Industry Aotearoa uses at least 1 format(s):
Tourism Industry Aotearoa Email FormatsExamplePercentage
First.Last@tia.org.nzJohn.Doe@tia.org.nz
50%
First.Last@tia.org.nzJohn.Doe@tia.org.nz
50%

Frequently Asked Questions

Where is Tourism Industry Aotearoa's headquarters located?

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Tourism Industry Aotearoa's main headquarters is located at 125 Featherston St, Wellington, Wellington Region 6011, NZ. The company has employees across 2 continents, including OceaniaAsia.

What is Tourism Industry Aotearoa's official website and social media links?

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Tourism Industry Aotearoa's official website is tia.org.nz and has social profiles on LinkedIn.

What is Tourism Industry Aotearoa's NAICS code?

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Tourism Industry Aotearoa's NAICS code is 81391 - Business Associations.

How many employees does Tourism Industry Aotearoa have currently?

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As of October 2025, Tourism Industry Aotearoa has approximately 50 employees across 2 continents, including OceaniaAsia. Key team members include Chief Executive: R. I.Co-Opted Board Director: R. L.Strategy And Policy Manager: B. B.. Explore Tourism Industry Aotearoa's employee directory with LeadIQ.

What industry does Tourism Industry Aotearoa belong to?

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Tourism Industry Aotearoa operates in the Industry Associations industry.

What technology does Tourism Industry Aotearoa use?

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Tourism Industry Aotearoa's tech stack includes SalesforceEventsAIRSalesforce Marketing Cloud Account EngagementGoogle Tag ManagerGoogle AnalyticsApachejQuery Validation PluginFacebook.

What is Tourism Industry Aotearoa's email format?

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Tourism Industry Aotearoa's email format typically follows the pattern of First.Last@tia.org.nz. Find more Tourism Industry Aotearoa email formats with LeadIQ.

When was Tourism Industry Aotearoa founded?

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Tourism Industry Aotearoa was founded in 1953.

Tourism Industry Aotearoa

Industry AssociationsNew Zealand11-50 Employees

"We are very lucky to have partners like TIA that are with us through the good times and the difficult ones. Keep being a strong voice for the industry." -Tim Alpe, Jucy. 	 

TIA is the only independent association representing all sectors of New Zealand's large and diverse tourism industry. TIA works to create an environment that helps our members grow and flourish. 

We are vocal supporters of our members and the wider industry, working to ensure tourism gets the recognition it deserves as a vital contributor to New Zealand's economic and social health. 

We lobby local and central government to shape policies and create an environment that helps our members grow and flourish. 

We help our members create world-class businesses by providing expert advice, contact and support. 

The  comprehensive and diverse range of events we bring to our members includes TRENZ, Discussing Tourism (coffee catch-ups, regional events and webinars), Tourism Summit Aotearoa and the New Zealand Tourism Awards. 

Interested in becoming a member? Get in touch or visit tia.org.nz. 

What our members say: 
"I’ve been a member of many trade associations. At no time can I ever recall believing that any had our back in the way that TIA clearly does." Gavin Oliver, EcoZip 

"Just wanted to express sincere gratitude to you and your amazing team for all the hard work. I know TIA members are feeling really well supported. Your leadership and responsiveness has been wonderful...you guys have been amazing!" Jacqui Wilkinson, Adventure Capital 

"We are extremely lucky and fortunate to have such a stellar industry association. You should be very proud of the role you are playing in this pivotal time in our lives."John Managh, Wilderness Motorhomes

Section iconCompany Overview

Headquarters
125 Featherston St, Wellington, Wellington Region 6011, NZ
Website
tia.org.nz
NAICS Code
81391 - Business Associations
Founded
1953
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Tourism Industry Aotearoa's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Tourism Industry Aotearoa's revenue is estimated to be in the range of $1M$10M

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