Event Sponsorship Growth TLC's annual Tourism Awards & Scholarship Dinner provides a premier platform to engage tourism vendors. Position opportunities for hotels, attractions, and service suppliers through tiered sponsorships, exhibitor booths, and branded experiences. Offer end-to-end sponsorship management and post-event analytics to demonstrate ROI and justify renewals.

Membership Growth Potential As a member-focused trade association with a strong regional footprint, TLC can monetize enhanced membership tiers, partner listings, and event access. Propose a CRM-led onboarding and renewal program, a digital member directory, and sponsor-ready profiles to unlock recurring revenue.

Analytics Enablement TLC already uses Google Analytics and Tag Manager. There is an opportunity to deliver advanced attribution, sponsorship ROI dashboards, and automated reporting for event registrations and partner campaigns. Offer marketing automation integration to convert inquiries and nurture prospects.

CMS Enhancement With a Drupal-based site, TLC can benefit from modernization, performance improvements, accessibility compliance, and seamless event registration integration. Propose Drupal optimization, module development for sponsorships, and content personalization to drive member engagement.

Local Market Collaboration Savannah’s tourism ecosystem offers a vibrant market with substantial industry activity. Propose collaboration opportunities with hotels, airlines, and attractions, plus scholarship sponsorships and funded training initiatives to support workforce development and industry growth.