Insights

Global Afro Reach TRACE commands a 350 million multicultural audience across 189 countries through 29 pay TV channels, radios, online and mobile services, presenting a broad advertising footprint for brands targeting diaspora and Afro-urban audiences.

Digital Engagement With a tech stack including Google Publisher Tag, Open Graph, MySQL, Mailchimp and cloud storage, TRACE demonstrates robust digital distribution and CRM capabilities ideal for programmatic advertising, audience data partnerships, and branded content initiatives.

Video and Edutainment TRACE emphasizes video, music, and edutainment through Trace Academia and entertainment platforms, offering opportunities for sponsored series, influencer-led campaigns, and educational content partnerships within multicultural markets.

Expansion Readiness Celebrating a 20-year trajectory and global footprint positions TRACE for expansions into new markets and formats, suggesting potential collaborations in content licensing, regional distribution, and festival or awards-branded experiences.

Brand Synergy Industry signals and market interest in AI, analytics, and autonomous operations from technology sectors imply opportunities to package TRACE data-driven advertising solutions, audience insights, and cross-channel campaigns for brand clients seeking measurable impact.

Similar companies to TRACE

TRACE Tech Stack

TRACE uses 8 technology products and services including Google Publisher Tag, Crazy Egg, Gravatar, and more. Explore TRACE's tech stack below.

  • Google Publisher Tag
    Advertising
  • Crazy Egg
    Analytics
  • Gravatar
    Audio, Video, Graphics
  • Amazon S3
    Content Delivery Network
  • Open Graph
    Content Management System
  • MySQL
    Database
  • Mailchimp
    Email
  • Jetpack
    Web Platform Extensions

Media & News

TRACE's Email Address Formats

TRACE uses at least 1 format(s):
TRACE Email FormatsExamplePercentage
FLast@trace.tvJDoe@trace.tv
90%
First.Last@trace.tvJohn.Doe@trace.tv
9%
FirstLast@trace.tvJohnDoe@trace.tv
1%

Frequently Asked Questions

What is TRACE's phone number?

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You can contact TRACE's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TRACE's stock symbol?

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TRACE is a publicly traded company; the company's stock symbol is DT.

What is TRACE's official website and social media links?

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TRACE's official website is trace.tv and has social profiles on LinkedInCrunchbase.

How much revenue does TRACE generate?

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As of July 2026, TRACE's annual revenue is estimated to be $250M - $500M.

What is TRACE's SIC code NAICS code?

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TRACE's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 515 - Broadcasting (except Internet).

How many employees does TRACE have currently?

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As of July 2026, TRACE has approximately 618 employees across 6 continents, including EuropeAfricaNorth America. Key team members include Ceo: B. B.Cfo/ Coo: E. O.Head Of Trace Awards: V. G. A.. Explore TRACE's employee directory with LeadIQ.

What industry does TRACE belong to?

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TRACE operates in the Broadcast Media Production and Distribution industry.

What technology does TRACE use?

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TRACE's tech stack includes Google Publisher TagCrazy EggGravatarAmazon S3Open GraphMySQLMailchimpJetpack.

What is TRACE's email format?

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TRACE's email format typically follows the pattern of FLast@trace.tv. Find more TRACE email formats with LeadIQ.

When was TRACE founded?

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TRACE was founded in 2003.
TRACE logo

TRACE

Broadcast Media Production and DistributionÎle-de-France, France501-1000 Employees

TRACE is a global broadcast and digital media company focused on afro urban music and entertainment within the broadcast media production and distribution industry. It is based in Clichy, Île-de-France, France, and employs between 501 and 1000 people. The company operates 29 pay TV channels, radio stations, and online and mobile services, reaching a 350 million multicultural audience in more than 189 countries. TRACE was founded in 2003 following the acquisition of the TRACE print magazine and has grown into a leading media brand for afro urban culture in Sub-Saharan Africa, Europe, the Caribbean, and the Indian Ocean. It celebrated its 20th anniversary with its first Awards & Festival in Kigali, Rwanda, on October 21, 2023, and maintains a website at trace.tv.

Section iconCompany Overview

Phone number
Website
trace.tv
SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
Stock Symbol
DT
NAICS Code
515 - Broadcasting (except Internet)
Founded
2003
Employees
501-1000

Section iconFunding & Financials

  • $250M - $500M

    TRACE's revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $250M - $500M

    TRACE's revenue is estimated to be in the range of $250M - $500M

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