Traction (formerly Proquo AI) Email Format
Market ResearchEngland, United Kingdom11-50 Employees
Traction is a consumer intelligence company that helps ambitious brands track performance, measure marketing effectiveness and accelerate growth by providing real-time insights on what drives consumer decisions. Our unique framework goes beyond surface-level metrics, uncovering the emotional and rational drivers that shape brand preference and loyalty. With our insights, businesses can act with clarity, agility and confidence, ensuring every marketing move leads to measurable commercial success.