Small scale opportunity Tailergating is a small team with 2-10 employees and revenue under one million, indicating a lean operation with potential for high-margin, personalized services to grow revenue through repeat bookings and expanding service offerings.

Event-driven upsell Their focus on college football tailgates and Kansas City venues suggests opportunities to upsell premium packages for major game days, corporate client events, and extended tailgate experiences across multiple stadiums.

Integrated tech stack Utilize their existing tech stack (WordPress, Google Fonts, Microsoft 365) to propose streamlined digital marketing, CRM, and booking enhancements, plus data-driven performance metrics to attract larger clients seeking turnkey event experiences.

Branding and partnerships Position as a turnkey experiential platform for corporate client entertainment, offering partnerships with local teams, venues, and vendors to scale tailgate experiences for mid-market brands looking for memorable customer engagement.

Financial growth path With revenue under $1M, there is a clear opportunity to target mid-sized corporations and event agencies with scalable packages, add-on services (private bathrooms, beer taps, satellite TV), and repeat annual bookings to stabilize cash flow.