Triple Threat Tough

Wellness and Fitness ServicesTexas, United States2-10 Employees

Triple Threat Tough is an endurance sports coaching company and club focusing on the beginner and intermediate athlete. Our goal is to show that triathlon is possible for any age or ability. The Triple Threat Tough triathlon lifestyle is about health, fun, and friends.

The North Dallas triathlon training company was established in 2004. The ultimate mission was to create a welcoming environment for new people to try endurance sports. Since the beginning, Triple Threat has offered individual coaching, group training programs, endurance training camps, fitness testing, and one of the longest running triathlon teams in the Dallas, TX area. Individual client locations have ranged from Germany, to China, to New York, to Colorado and many reside right in the Dallas area.

The one common denominator for all Triple Threat Tough athletes is that they have a desire to enhance their overall fitness levels and their endurance sport skills in a challenging, but social and unintimidating environment. By focusing on the beginner and intermediate athlete, Triple Threat attracts a vast array of people. Pure swimmers, cyclists, runners, new general fitness enthusiasts, and your local couch potatoes wanting to change their lifestyle or check an endurance event off their bucket list, all attend group workouts and/or get individualized coaching. The target market is anyone between the ages of 9-89 who is interested in reaching personal fitness goals with the guidance of a professional coach. These goals can include anything from losing weight, learning to swim, completing a 5k run, finishing a 100k bike ride, fulfilling a triathlon goal of any distance, becoming an Ironman, or just becoming faster, stronger, better at any or all of the disciplines involved in triathlon (swim, bike, run).

Triple Threat Tough's mission is to make new members happier and healthier as they embrace the endurance sports lifestyle all while still challenging the veteran members to obtain higher goals.

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