Strong Online Presence With an established e-commerce platform supported by Amazon Web Services and Apache servers, Troy Corliss has a solid digital infrastructure that facilitates online sales and customer engagement, presenting an opportunity to introduce targeted digital marketing or enhanced e-commerce solutions.

Focus on Craft Enthusiasts Specializing in arts and crafts supplies within a niche market, there is potential to expand product offerings or develop exclusive, branded craft kits to attract dedicated hobbyists and professional crafters.

Limited Resources, Growing Demand As a small team of fewer than 10 employees, the company may benefit from scalable automation tools, educational content, and strategic partnerships to increase operational efficiency and meet rising customer demand.

Customer Trust Emphasis Presence on Trustpilot indicates an openness to customer feedback, providing a valuable channel to leverage positive reviews for brand credibility and to identify areas for enhancing customer experience.

Market Expansion Potential Given the comparable size and revenue to similar businesses like Dean Graziosi's enterprise, Troy Corliss has opportunities for regional or product line diversification to capture a broader share of the arts and crafts retail segment.