Insights

Market Focus Midwest-based insurer distribution firm specializing in traditional fixed annuities, fixed index annuities, life and long term care insurance serves independent financial professionals, presenting targeted cross-sell opportunities to advisers managing retirement and protection needs.

Growth Potential Revenue in the mid-range of 25M to 50M with a lean employer base (11-50 employees) suggests agility and potential for scalable technology adoption, marketing collaborations, and enhanced producer support to accelerate sales with current producers.

Tech Enablement Utilizes modern web and cloud technologies (Azure, Blazor, jQuery, Modernizr) indicating receptiveness to digital distribution improvements, CRM integrations, or producer portals to streamline case submission, illustrations, and policy tracking.

Strategic Partnerships National marketing organization and wholesale distributor role positions AAAE as a conduit for carrier partnerships and product engineering, offering opportunities to introduce new carriers, novel index annuity features, or bundled marketing programs to producers.

Competitive Position Compared to larger peers, AAAE operates with a focused product mix and niche market reach; engaging in value-added services, training, and thought leadership can differentiate in a crowded retirement planning space and attract more independent advisors.

TruChoice Ann Arbor Tech Stack

TruChoice Ann Arbor uses 8 technology products and services including jsDelivr, cdnjs, Modernizr, and more. Explore TruChoice Ann Arbor's tech stack below.

  • jsDelivr
    Content Delivery Network
  • cdnjs
    Content Delivery Network
  • Modernizr
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Lodash
    Javascript Libraries
  • Windows Server
    Operating Systems
  • Microsoft Azure
    Platform As A Service
  • Microsoft ASP.NET
    Web Frameworks

TruChoice Ann Arbor's Email Address Formats

TruChoice Ann Arbor uses at least 1 format(s):
TruChoice Ann Arbor Email FormatsExamplePercentage
FLast@annuity-exchange.comJDoe@annuity-exchange.com
93%
FirstL@annuity-exchange.comJohnD@annuity-exchange.com
7%

Frequently Asked Questions

What is TruChoice Ann Arbor's phone number?

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You can contact TruChoice Ann Arbor's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TruChoice Ann Arbor's official website and social media links?

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TruChoice Ann Arbor's official website is annuity-exchange.com and has social profiles on LinkedIn.

How much revenue does TruChoice Ann Arbor generate?

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As of July 2026, TruChoice Ann Arbor's annual revenue is estimated to be $10M - $25M.

What is TruChoice Ann Arbor's NAICS code?

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TruChoice Ann Arbor's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does TruChoice Ann Arbor have currently?

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As of July 2026, TruChoice Ann Arbor has approximately 26 employees across 2 continents, including North AmericaEurope. Key team members include Manager Of Life Services: C. P.Conlan: L. C.Licensing Coordinator: M. O.. Explore TruChoice Ann Arbor's employee directory with LeadIQ.

What industry does TruChoice Ann Arbor belong to?

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TruChoice Ann Arbor operates in the Insurance industry.

What technology does TruChoice Ann Arbor use?

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TruChoice Ann Arbor's tech stack includes jsDelivrcdnjsModernizrjQueryLodashWindows ServerMicrosoft AzureMicrosoft ASP.NET.

What is TruChoice Ann Arbor's email format?

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TruChoice Ann Arbor's email format typically follows the pattern of FLast@annuity-exchange.com. Find more TruChoice Ann Arbor email formats with LeadIQ.
TruChoice Ann Arbor logo

TruChoice Ann Arbor

InsuranceMichigan, United States11-50 Employees

TruChoice Ann Arbor operates as a national marketing organization and wholesale distributor within the insurance sector, focusing on traditional fixed annuities, fixed index annuities, life insurance, and long-term care insurance. Its services are aimed at independent financial professionals, offering support and relationships designed to help producers grow their business and improve client outcomes. Based in Ann Arbor, Michigan, the firm serves a distributed network with a service-oriented approach intended to streamline product access and consultation for advisors who manage retirement and risk-management needs.

Founded in 1990, the company positions itself as an industry thought leader and innovator within its niche, emphasizing a Partner for Success framework to support its producers. The organization underscores its role in providing access to a range of insurance and annuity products through dedicated staff and partnerships, while maintaining a neutral stance on third-party information and invoking standard advisory caution regarding tax or legal matters.

Section iconCompany Overview

Phone number
NAICS Code
524 - Insurance Carriers and Related Activities
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    TruChoice Ann Arbor's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    TruChoice Ann Arbor's revenue is estimated to be in the range of $10M - $25M

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