Established Community Presence TrustBank has a longstanding history of over 100 years as a community-focused bank with locations across Illinois and the Phoenix area, indicating a strong regional customer base and potential for local market expansion.

Digital Service Focus The bank emphasizes convenience through online, phone, and branch banking, presenting opportunities to enhance digital solutions and technology integration for improved customer experience and operational efficiency.

Growth in Small to Mid-Sized Market With revenue estimates between 100 and 250 million dollars and a modest employee count, TrustBank is positioned as a competitive player in the small to mid-sized banking sector, ideal for clients offering scalable financial solutions.

Technology Adoption Utilization of modern tools like DocuSign, Microsoft 365, and Preact shows an openness to adopting digital technologies, opening avenues for vendors providing fintech, secure digital signing, and cloud solutions.

Potential Cross-Selling Opportunities Given the bank’s focus on serving both personal and business banking needs, there is a significant opportunity for sales strategies targeting integrated financial product offerings, especially in areas like wealth management and business lending.