Brand Transition Opportunities With the recent rebranding from Trustpower to Mercury, there may be opportunities to engage with Mercury for technology upgrades, branding consultations, or customer engagement initiatives as they consolidate their brand identity.
Renewable Energy Focus Operating in the utilities sector with ISO 14001 certification indicates a commitment to sustainability, making the company a potential partner for renewable energy projects, sustainability consulting, or green technology solutions.
Digital Transformation Needs Utilizing advanced tech stacks such as Salesforce, Sitecore, and ArcGIS suggests a focus on digital customer experience and operational efficiency, presenting opportunities for CRM enhancements, data analytics, and geospatial solutions.
Market Positioning As a company with a revenue range of $25M to $50M and a sizeable employee base, Mercury NZ might be seeking scalable solutions for growth, including innovative energy management systems or customer loyalty platforms.
Industry Partnerships Being in a competitive landscape with companies like Meridian Energy and Hydro Tasmania offers potential for collaboration or competitive differentiators, particularly around new renewable energy technology, grid optimization, or customer engagement strategies.
$50M$100M
$50M$100M
$500M$1B
$1B$10B
$1B$10B
$1B$10B
$1B$10BTrustpower uses 8 technology products and services including ISO 14001, Sitecore, Entity Framework, and more. Explore Trustpower's tech stack below.
| Trustpower Email Formats | Percentage |
| First.Last@trustpower.co.nz | 82% |
| First.L@trustpower.co.nz | 17% |
| FirstL@trustpower.co.nz | 1% |
UtilitiesBay of Plenty, New Zealand501-1000 Employees
Trustpower is now Mercury NZ. In 2022, Trustpower Ltd's generation and retail arms split. The generation arm became Manawa Energy, while the retail arm, including the Trustpower brand, was sold to Mercury NZ. In the winter of 2023, Mercury transistioned the Trustpower brand to Mercury.
Company Overview
Funding & FinancialsTrustpower's revenue is estimated to be in the range of $25M$50M
Funding & FinancialsTrustpower's revenue is estimated to be in the range of $25M$50M
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