Market Split Trustpower split its generation and retail arms in 2022, creating opportunities to target their former retail arm, now part of Mercury NZ, with unique solutions tailored to their needs.
Tech Savvy Trustpower utilizes a diverse tech stack, including Power BI, Salesforce CPQ, and Adobe Creative Suite, indicating a tech-savvy approach that opens doors for offering complementary tech solutions or integrations.
Competitive Landscape Trustpower's transition to Mercury NZ positions them differently among competitors like Meridian Energy and Hydro Tasmania, signaling a potential window for competitive market analysis and strategic offerings.
Revenue Ranges With a revenue in the range of $100M - 1B, Trustpower represents a sizable target for B2B sales initiatives, whether in providing services to support or augment their operations.
Employee Scale Employing 501-1000 individuals, Trustpower offers a substantial workforce to engage with, presenting opportunities for HR, training, or employee wellness solutions suitable for mid-sized enterprises.